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How pharma influencer marketing can bring new authenticity.

Pharmaceutical influencers balance authenticity, advocacy, and compliance to build impactful partnerships.

Consulting & Operations, Content & Creative, Marketing & Analytics, Pharmaceuticals & Life Sciences

By Elisabeth Svensson

Why 2025 is the year of human connection in retail.

Learn how AI, live shopping, and IRL experiences can boost trust, increase sales, and spur human connection in 2025. 

Content & Creative, Experience & Product, Marketing & Analytics, Fashion & Beauty, Retail

By Laura Ceccato-Chopp

Tired of EV myths? Here's how to really debunk them.

How automakers can use humor to tackle EV myths and lead the EV safety conversation as part of their brand strategy.

Consulting & Operations, Content & Creative, Marketing & Analytics, Automotive & Mobility

By Kelly Collins, Liz Boone

Beyond survival: design leaders focus on strategy in 2025.

In 2025, design leaders are prioritizing AI integration to streamline and enhance their agile workflows.

Insights from InsideOut, Content & Creative

By Susie Hall

TikTok's sizable effect on the fashion and beauty industries.

Using microtrends, "core" aesthetics, dupe culture, and community-driven sales, TikTok revolutionized the fashion and beauty industries.

Consulting & Operations, Content & Creative, Marketing & Analytics, Fashion & Beauty

By Laura Ceccato-Chopp

How to make cultural beauty rituals into marketing experiences.

Boost sales by turning global beauty rituals into immersive experiences that deepen customer loyalty and set your brand apart.

Content & Creative, Experience & Product, Marketing & Analytics, Fashion & Beauty, Travel & Hospitality

By Laura Ceccato-Chopp, Michele Marin

How to beat higher ed's enrollment crisis by attracting talent.

Faced with dwindling enrollment, higher ed needs design, marketing, technology, and analytics expertise. Freelancers can help.

Leadership & Management, Retention Strategies, Consulting & Operations, Content & Creative, Talent Acquisition & Recruitment, Government & Nonprofit, Higher Education

By Jeff Penner, Tom Shannon

Manage Creative Operations in 2025: focus on the priorities. 

Learn what Creative Ops leaders are prioritizing this year to align with and achieve creative department goals in times of flux.

Insights from InsideOut, Leadership & Management, Consulting & Operations, Content & Creative

By Susie Hall

Pharma's new way to overcome doubt with reputation branding.

New ways pharmaceutical companies are using customer-centric strategies and major events to defeat doubt and controversy.

Content & Creative, Experience & Product, Marketing & Analytics, Healthcare, Pharmaceuticals & Life Sciences

By Elisabeth Svensson

How brands can create a more enriching online shopping experience.

Boost sales with personalized e-commerce strategies, including user-generated content, to drive engagement and conversions.

Content & Creative, Experience & Product, Marketing & Analytics, Fashion & Beauty, Retail

By Laura Ceccato-Chopp

4 powerful trends impacting the future of design.

The future of design is here. Learn how leaders navigate business pressures, use AI, and prove design's value in driving success.

Insights from InsideOut, Retention Strategies, Content & Creative, Talent Acquisition & Recruitment

By Susie Hall

The truth about PBM reform and pharma's path forward.

A concise analysis of the key trends and challenges redefining the future of PBMs and the pharmaceutical industry.

Content & Creative, Pharmaceuticals & Life Sciences

By Elisabeth Svensson

Great brand collaborations are the best to strengthen identity.

What makes a great brand collaboration? Explore strategies real brands use to achieve impactful results.

Content & Creative, Marketing & Analytics, Fashion & Beauty, Retail

By Laura Ceccato-Chopp

How to build your business case and secure future growth.

Learn to craft a strong business case to help you get what you want with these tips and insights from creative leaders.

Insights from InsideOut, Leadership & Management, Content & Creative, Marketing & Analytics

By Susie Hall

Connect with electrified households to accelerate EV growth. 

Discover how home electrification is transforming EV marketing and creating new opportunities to connect with electrified households.

Content & Creative, Innovation & Emerging Tech, Marketing & Analytics, Automotive & Mobility, Energy

By Kelly Collins, Liz Boone

In the fashion world, all eyes are on creative directors.

Creative Directors like Phoebe Philo build brand loyalty and why the right Creative Director is key to a fashion brand's success.

Consulting & Operations, Content & Creative, Fashion & Beauty

By Laura Ceccato-Chopp