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The gender pay gap for marketing, creative, and design talent is closing

The pay gap between men and women shrank to 2.7% in 2022, according to Aquent’s 2023 Salary Guide.

As companies continue to focus on creating a more diverse and inclusive workplace, the diversity gap will hopefully continue to close.


Some of the noteworthy insights found in Aquent's 2023 Salary Guide were featured in an article from leading HR/Business news publication, HR Dive. For example, according to the report, which is based on more than 19,000 actual salaries, the gender pay gap for marketing, creative, and design talent in the U.S. decreased significantly in 2022. While the shrinking pay gap between men and women in marketing, creative, and design roles was certainly welcome, the report also revealed that, with a few exceptions, the gender pay gap is more persistent in tech and creative services roles. The report also found that, on average, ethnically diverse talent earned 2.25% less than their white counterparts in 2022, a slight improvement from 2021. The article also includes Pilla's four takeaways from the report around topics such as; salaries and inflation, how the ability to work from anywhere allows companies to diversify their talent pool, the gender and ethnicity pay gaps in UX/UI roles, and new fields (metaverse) where roles with the potential for much higher earnings exist.

This article originally appeared on HR Dive.

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