Marketing Campaign Manager

Overview

Location: Remote (Preference for Alexandria, VA or Orange County, CA)
Start Date: ASAP, ideally by October 1st
Duration: 3 months (with potential for extension)

About the Role

We are seeking a detail-oriented and results-driven Marketing Campaign Manager to fill in for a team member on maternity leave. This role is critical in maintaining seamless execution of digital campaigns for our clients. You’ll be responsible for setting up, optimizing, and reporting on multi-channel campaigns across platforms like Google Ads, email marketing tools, and other digital platforms.

You’ll work closely with our Digital Marketing team—copywriters, video producers, and creative specialists—to ensure campaigns are well-executed, on-brand, and aligned with client goals.

Responsibilities

• Set up, manage, and optimize digital campaigns across Google Ads and other simplified platforms.
• Build and launch campaigns, including ad groups, keywords, and negative keyword lists.
• Develop and implement email templates and collaborate on ad design needs with creative teams.
• Monitor campaign performance, analyze data, and provide insights for optimization.
• Collaborate with the internal team to test new creative concepts and strategies.
• Ensure campaigns are delivered on time and meet performance targets.

Qualifications

• Proven experience managing Google Ads campaigns (Search, Display, Video).
• Strong understanding of campaign structure (ad groups, negative keywords, bidding strategies).
• Certification in Google Analytics and Google Ads (preferred).
• Working knowledge of the Google Marketing Suite, including:

  • Google Analytics (UA and GA4)

  • Google Tag Manager
  • Google Search Console
  • Google Data Studio
  • Google Optimize
• Exceptional organizational skills with the ability to manage multiple projects.
• Strong communication skills and collaborative approach to working with creative teams.
• Prior experience in email marketing platforms (setup, deployment, templates).

Preferred Attributes

• Highly organized, proactive, and detail-oriented.
• Comfortable working in a fast-paced environment with competing priorities.
• Strong problem-solving skills and ability to see the “end state” of campaigns.

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