Principal, Specialty Design and Storytelling

Overview

*This is role is 3 days onsite in New York*

Team: Experience & Design – Specialty Design & Innovation

Reports to: Head of Strategic Design & Innovation

About the Role As a leader on the Strategic Design & Innovation team, you will shape the company’s brand narrative through compelling visual and written storytelling. This hybrid role balances hands-on creative work with leadership responsibilities, requiring a visionary who can connect with business goals. You will guide a team of designers while crafting high-impact stories, presentations, and campaigns that inspire action and align the organization.

Strategic Storytelling & Narrative Development

• Develop and execute storytelling strategies aligned with brand and business objectives.
• Craft high-impact narratives for executive presentations, product launches, and internal and external communications.
• Support leadership in visualizing strategy, change management, and innovation roadmaps.
• Champion storytelling best practices and collaborate with cross-functional teams to ensure a cohesive narrative.

Creative Asset Design & Production

• Lead the design and production of storytelling assets, including decks, videos, infographics, and interactive media.
• Ensure visual narratives are emotionally resonant and clearly tied to business impact.
• Apply Design Thinking principles to creative development and advocate for efficient, AI-driven content creation processes.

Team Leadership & Mentorship

• Manage and mentor a team of designers, providing creative direction and professional development.
• Exercise managerial authority for performance reviews, promotions, and salary recommendations.
• Inspire and coach staff to maximize their creative potential.

Operational Excellence

• Adhere to compliance procedures and internal risk controls.
• Perform quality work within determined timeframes and contribute effectively as a team member.
• Work independently while coordinating with other departments and divisions.

Qualifications

• 7+ years of experience in visual design, storytelling, or related creative roles.
• Minimum 2 years in a leadership or managerial capacity.
• Proven ability to craft compelling visual narratives across diverse formats.
• Proficiency in Adobe Creative Suite, Figma, and PowerPoint.
• Strong understanding of brand strategy, UX, and visual communication.
• Excellent communication, collaboration, and project management skills.
• B.A./B.S. in Graphic Design, Media, Communications, or equivalent experience.

Preferred Qualifications

• Experience in design-led organizations or departments.
• Familiarity with motion design, video editing, or interactive storytelling platforms.
• Financial sector experience is a plus.
• Comfortable working in fast-paced, ambiguous environments with multiple stakeholders.

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