Product Marketing Manager (Software/Tech)

Overview

Our client is seeking a skilled Product Marketing Manager with a focus on Trust and Security for a temporary 5-month opportunity. In this role, you will drive the positioning and promotion of our client’s trust and security features to enhance market sentiment and accelerate enterprise adoption. You’ll work cross-functionally to ensure continuity in marketing efforts and identify areas for product improvements that bolster our privacy and security offerings.
This is an opportunity to make a meaningful impact in a short time, ensuring that our client’s trust features continue to be a core pillar of our product’s value proposition while supporting go-to-market (GTM) execution for new features.

Key Outcomes:

• Strengthen trust positioning to improve market sentiment and remove barriers to closing enterprise deals.
• Provide ongoing marketing support for trust and security-related features, ensuring their relevance and impact are communicated effectively.
• Collaborate with product teams to identify and advocate for key feature improvements that align with privacy, security, and responsible AI initiatives.

Projects to Cover:

• Lead GTM planning and execution for upcoming privacy- and security-related features, including strategic messaging, sales enablement, cross-functional alignment, and the creation of net-new assets such as landing pages, web copy, and support materials.
• Execute strategies to raise awareness and drive product adoption for existing Trust solution.
• Collect and share customer feedback, conduct market sizing and competitive analysis, and contribute to roadmap planning for Q4 ‘24 and Q1 ‘25.
• Address trust-related questions from Sales and Support teams, gathering product feedback to enhance messaging and customer experience.
• Maintain and update trust-related marketing and sales collateral, and create additional assets as needed to fill enablement gaps and support evolving needs.

Key Collaborators:

• Privacy, Security, and Responsible AI Product Managers- Head of Governance, Risk, and Compliance- CISO/VP of Trust and Enterprise Engineering
• Cross-functional partners, including Communications, Social, Customer Support, and Sales Enablement

Qualifications:

• Proven experience in product marketing, ideally within security, privacy, and/or responsible AI fields.
• Experience working with enterprise/B2B products and managing go-to-market strategies for complex technical solutions.
• Strong collaboration skills with cross-functional teams, including product, sales, and engineering.
• Ability to synthesize technical details into compelling, customer-facing messaging.
• A proactive, solution-oriented approach to identifying market opportunities and driving feature adoption.

Nice to Have:

• Previous experience in creating sales and marketing enablement assets to support technical features.
• Familiarity with enterprise SaaS environments and competitive positioning within privacy and security markets.

The target hiring compensation range for this role is $80.00 to $90.00 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.