Franchise Manager, EMEA

Overview

Aquent is partnering with a leading global entertainment company, renowned for its iconic stories and beloved franchises, to find exceptional talent. This is a unique opportunity to join an innovative team dedicated to creating compelling experiences that resonate with audiences worldwide, pushing the boundaries of entertainment and connection. In this pivotal role, you will have the chance to shape the future of cherished brands, translating global visions into impactful local strategies, and ensuring our stories captivate fans everywhere. Your work will directly influence how beloved franchises are experienced, driving growth and strengthening connections with audiences across diverse international markets.

This dynamic position places you at the forefront of shaping and delivering strategic initiatives for a diverse portfolio of brands. You will serve as the primary point of contact for your assigned market, collaborating seamlessly with global and regional teams to execute major campaigns and identify exciting new avenues for growth. This role offers a significant opportunity to contribute to cross-market collaboration, share best practices, and ensure robust brand stewardship across multiple territories. You will also guide junior team members and coordinate projects, fostering a collaborative and high-performing environment that directly impacts the success and reach of our iconic franchises.

Key Responsibilities

• Champion the development and execution of dynamic franchise strategies for your assigned market, ensuring alignment with global priorities.
• Drive the execution of key franchise initiatives and major campaign moments, ensuring strong coordination and maximum impact.
• Partner with local stakeholders to identify growth opportunities and enhance franchise performance.
• Act as the main franchise contact for your market, providing expert guidance and ensuring alignment with broader strategic frameworks.
• Collaborate with global teams to share invaluable market insights and contribute to overarching strategic priorities.
• Contribute to selected cross-market initiatives, fostering collaboration and knowledge sharing across different regions.
• Ensure consistency in franchise strategy and uphold strong brand stewardship across assigned markets.
• Provide guidance and project coordination to junior team members and support resources as needed.

Must-Have Qualifications

• 6-8 years of experience in brand management, marketing strategy, franchise management, or a similar cross-functional role.
• Strong strategic thinking abilities, with a proven capacity to translate complex strategies into clear, actionable plans.
• Demonstrated ability to influence and collaborate effectively with senior stakeholders within a complex, international, matrixed environment.
• Excellent communication, relationship-building, and stakeholder management skills.
• Strong project management, prioritization, and organizational skills, with the ability to manage multiple deadlines concurrently.
• High level of ownership, autonomy, and meticulous attention to detail.
• Comfortable handling confidential information and working collaboratively across various functions.
• Strong proficiency in Microsoft Office; experience with Adobe Acrobat is also required.
• Bachelor’s degree in a relevant field or equivalent experience.

Nice-to-Have Qualifications

• Experience working across multiple markets and cultures.
• An MBA or postgraduate qualification.

Additional Considerations

• Approximately 10% travel may be required.
• Flexibility to collaborate across global time zones is essential.
• Some flexibility outside standard working hours may be required around global campaigns and key franchise initiatives.