Senior Content Writer

Overview

Aquent is thrilled to partner with a well-established, premium design and lifestyle brand, a leader with a strong global presence, currently navigating an exciting period of growth and evolution. This is a unique opportunity to join a dynamic marketing team and make a significant, tangible impact on the brand’s global content ecosystem. We are seeking a visionary content professional to elevate brand storytelling, drive discoverability, and engage audiences across all platforms, playing a crucial role in shaping the future of content for a beloved brand.

We are seeking a talented professional to join our client’s Marketing team on a 6-month contract, covering a key transitional period. Reporting to the Head of Content & Communications, you will be instrumental in maintaining the performance, consistency, and output of their global content ecosystem. This role uniquely blends brand storytelling with search performance, requiring you to ensure all content is high quality, on-brand, and optimized for discoverability across search, AI platforms, and social channels. You will lead day-to-day editorial delivery, support campaign execution, and serve as a central point of contact for content across the wider marketing team. A strong publisher mindset is essential, as we seek someone who can strategically extend, repurpose, and scale content across various channels to maximize its reach and impact.

What You’ll Be Doing

• Execute and maintain the existing content strategy and editorial calendar across global markets.
• Translate campaign direction, business priorities, and search insights into clear, actionable content briefs.
• Extend campaigns into editorial, evergreen, and channel-specific content.
• Track and report on key content KPIs, identifying opportunities to optimize performance.
• Apply SEO & GEO best practices across all content, including keyword integration, search intent, and content structure.
• Write and optimize journal articles, landing pages, product copy, and various editorial formats.
• Ensure content is structured for discoverability across both traditional search and AI-driven platforms.
• Lead day-to-day content development across journal/editorial articles, eDM campaigns, website and landing page copy, and campaign/brand messaging.
• Own the end-to-end journal publishing process, from briefing and uploading to QA and optimization.
• Maintain a consistent, premium editorial voice aligned with brand positioning.
• Lead product copy development for new launches and existing ranges.
• Collaborate closely with design and product teams to articulate product USPs and features.
• Work with eCommerce teams to align content, UX, and conversion goals.
• Write press releases, expert commentary, and thought leadership content.
• Provide copywriting support for campaign and brand collateral across print, digital, and in-store channels.
• Own the content workflow from brief through to publication.
• Provide guidance to a Digital Content Writer to maintain output quality.
• Act as a central point of contact across PR, CRM, social, eCommerce, and design teams.
• Utilize AI tools where appropriate to support efficient content production, while maintaining strong editorial judgement.

What You’ll Bring

• 5+ years’ experience in content writing, copywriting, or content marketing.
• Proven experience delivering SEO-informed content that drives traffic, engagement, and conversion.
• Proven experience delivering GEO (Generative Engine Optimization) discovery across key platforms.
• Strong experience creating content across multiple formats and channels.
• Experience working within cross-functional marketing teams in a fast-paced environment.
• Exceptional writing and editing skills with a strong sense of brand voice and storytelling.
• Strong stakeholder management skills with a practical, delivery-focused approach.
• Highly organized with the ability to manage multiple deliverables and deadlines.

About Aquent Talent:

Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits!

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

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