Financial Analyst

Overview

We are partnering with a leading global innovator, renowned for its transformative impact across various industries. This organization is at the forefront of shaping how people connect, create, and experience the world, driven by a commitment to excellence and groundbreaking advancements. Joining this team means contributing to a legacy of innovation and working alongside some of the brightest minds in the business.

Are you a strategic financial leader with a passion for driving impactful marketing decisions? We are seeking a dynamic and detail-oriented Investments, Planning, and Insights Manager to join a global Demand Generation organization. In this pivotal role, you will be instrumental in shaping worldwide marketing investment strategies, optimizing financial operations, and delivering critical insights that directly influence business growth. Your expertise will empower leadership with data-driven clarity, ensuring every marketing dollar is strategically allocated and maximized for impact. If you thrive on transforming data into actionable strategies and influencing global marketing success, this is your opportunity to make a significant mark.

**What You’ll Do:**

* Lead the development of global investment strategies, overseeing budget allocation, goal setting, and ensuring strategic alignment across worldwide performance marketing campaigns.
* Own weekly, monthly, and quarterly business reporting processes, providing leadership with clear, data-driven insights on marketing investments and outcomes.
* Manage financial operations, including budget forecasting, process management, and updates, ensuring all performance marketing investments are accurately tracked and aligned with company goals.
* Identify and implement opportunities to streamline reporting and forecasting processes, enhancing data accuracy and operational efficiency.
* Collaborate with cross-functional teams to translate complex financial data into actionable strategies for senior management and business leaders.

**Must-Have Qualifications:**

* Bachelor’s degree.
* 7+ years of experience in performance marketing, financial planning, marketing analytics, or equivalent roles.
* Expertise in marketing attribution, incrementality, ROI analysis, and budget optimization.
* Proven experience collaborating with cross-functional teams, including Finance, Marketing, and Analytics.
* Demonstrated ability to analyze complex data, derive insights, and translate those insights into strategic actions to guide senior management and business leaders.

**Nice-to-Have Qualifications:**

* Global, in-house e-commerce marketing experience, particularly with search engine marketing (SEM) and paid social channels.
* Experience with Return on Ad Spend (ROAS) frameworks and incrementality measurement.
* Strong understanding of performance marketing metrics, forecasting, and budgeting methodologies.
* Advanced knowledge of dashboards and reporting tools, data management/warehousing, and hands-on experience building reporting dashboards.
* Background in global performance marketing or digital marketing organizations.
* Familiarity with marketing technology (Martech)/advertising technology (Adtech) tools and marketing automation platforms.
* Proven track record of driving workflow and quality assurance process improvements and leading financial operations.
* Proactive and ambitious approach, actively seeking opportunities to drive business growth and impact.
* MBA or Master’s degree in Finance, Marketing, Data Science, or a related field, as well as SQL proficiency.

**About Aquent Talent**

Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.
Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits!
Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

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