Co-Brand Credit Card Marketing Manager

Overview

Aquent is partnering with a world-leading financial technology company that is revolutionizing how people manage money and make payments. We are seeking a dynamic and visionary marketing professional to join a passionate team dedicated to launching groundbreaking initiatives. In this pivotal role, you will lead high-profile marketing campaigns, directly influencing the success of major financial product launches and driving engagement across a vast consumer base.

What Makes This Role Unique:

This is an unparalleled opportunity to join a team driving one of the largest co-branded programs in the United States. You will be at the cutting edge of marketing, working with a unit that thrives on challenging the status quo and innovating within the FinTech space. Be part of a pivotal season of innovation, contributing to the launch of impactful new product(s) for the #1 FinTech in the entire world.

What You’ll Do:

• New Product Launch Leadership: Lead the creative development and execution activities for a significant new co-brand credit card, slated for launch in 2026. This includes managing the entire creative lifecycle from concept to market delivery.
• Marketing Project Management: Strategically oversee the comprehensive marketing project roadmap. This involves meticulously managing all milestones, dependencies, and timelines to ensure the successful, on-schedule delivery of the campaign assets and initiatives.
• Stakeholder and Vendor Management: Cultivate and manage strong working partnerships with third-party vendors, internal Commercial teams, and external issuer partners. You will be responsible for shepherding tasks through complex organizational structures to the finish line.

Required Qualifications:

• Minimum 2-5 years of experience in Credit Card marketing.
• Co-Brand Experience (Absolute Must): At least 2 years of experience specifically in Co-Brand Credit Card marketing. This experience is essential and should have been gained within a:

  • Big Bank (e.g., Citi, Chase, Capital One, Wells Fargo, etc.) OR

  • Client-Side Marketing Team for a major co-brand portfolio (e.g., Marriott, Expedia, Hilton, Delta, Amazon, or another large co-brand portfolio).
• Essential Competencies: Demonstrated Resilience in navigating complex, fast-paced projects and a proven track record as a Collaborative/Team Player, adept at fostering strong working relationships.
• Education: Bachelor’s degree.

Desired Skills (Nice-to-Have):

• Lifecycle Marketing Strategy: Strong strategic experience in Existing Cardholder Marketing or Lifecycle Marketing. Candidates with this background will be considered for an expanded function that includes strategic ownership of these areas.
• Co-Brand Depth: 2-5 years experience specifically in Co-Brand Credit Card marketing.

• Strategic Expansion: Candidates with strong strategic experience in Existing Cardholder Marketing/Lifecycle marketing are highly desirable, as there is potential to expand the function to include strategic ownership of these areas.