Demand Generation Specialist

Overview

Are you a Demand Generation Specialist eager to make a significant impact on a global scale? Partnering with Aquent, you’ll join a leading company transforming how people communicate. This role offers a unique opportunity to shape marketing strategies, drive engagement, and contribute to the success of cutting-edge campaigns.

As a Demand Generation Specialist, you will collaborate with various stakeholders to execute impactful campaigns. You’ll play a key role in developing and implementing promotional strategies, analyzing campaign performance, and optimizing tactics to maximize results. This is your chance to make a tangible difference in a dynamic and innovative environment.

Responsibilities:

• Support the planning and coordination of the campaign calendar for a demand generation team executing multiple webinars, content pieces, and product launches annually
• Contribute to the planning and copywriting for promotional demand generation campaigns.
• Collaborate with Marketing Operations to ensure seamless delivery.
• Support the development of webinar and content asset briefs, ensuring stakeholder alignment and timely delivery of materials.
• Collaborate with internal creative teams and external agencies to develop high-impact campaign assets.
• Track and report on campaign performance, identifying opportunities for improvement and optimization.
• Maintain and update the campaign calendar, ensuring organization and alignment with overall marketing goals.
• Partner cross-functionally with Sales, Content, Product Marketing, Marketing Operations, and other teams to ensure campaign effectiveness and strategic alignment.
• Identify content from existing campaigns that can be repurposed to create efficiencies 

Must-Have Qualifications:

• 3+ years of experience in demand generation or campaign operations.
• Hands-on Salesforce experience
• Previous experience coordinating the execution of demand generation campaigns
• Strong organizational skills and meticulous attention to detail.
• Proven ability to manage multiple projects simultaneously and collaborate effectively with revenue and marketing teams.

The target hiring compensation range for this role is the equivalent of $40-$50 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location. Additional benefits offered may include; medical health insurance and dental insurance, life insurance, and eligibility to participate in 401k plan with company match.

About Aquent Talent:
Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.
Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits!
Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment—one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

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