Marketing Analyst / Brand Marketing Analyst

Overview

Ready to make a real impact on a global scale? Aquent Talent is partnering with a leading entertainment and media enterprise to find a skilled Marketing (Insights) Analyst to join their Customer Engagement Media Strategy & Activation team. You will play a crucial role in shaping how this company connects with its audiences, leveraging data-driven insights to optimize marketing campaigns and deliver exceptional customer experiences. This is your chance to contribute to a team that’s at the forefront of innovative marketing strategies.
As a Marketing (Insights) Analyst, you’ll dive deep into the world of data, uncovering hidden patterns and transforming them into actionable strategies. You will empower marketing teams to make informed decisions, refine their approach, and ultimately, create more meaningful connections with customers.

What You’ll Do:

• Analyze and synthesize data from various 1st and 3rd party data sources to build holistic views of audiences, providing clear insights and recommendations.
• Provide tactical support for direct channel and paid media campaigns, including segment identification and input.
• Support activation in paid media by sharing audiences to platforms and monitoring the health of audiences and match rates.

Must-Haves:

• 2+ years of experience conducting consumer data analysis or producing consumer reporting using SQL, Tableau, Python, or equivalent data analysis tools.
• Excel proficiency.
• Experience with or exposure to a Marketing team within a large, matrixed organization.
• Experience with or exposure to audience targeting and segmentation strategies.
• Experience using data and insights from multiple sources to provide actionable recommendations.
• Knowledge of or exposure to Paid and Direct Channel Activation Platforms (Meta, YouTube, Google, LiveRamp, etc.)

Nice-to-Haves:

• Experience with or exposure to Snowflake, Google Analytics, and Adobe Analytics.

The target hiring compensation range for this role is $56.10 to $62.34 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.

About Aquent Talent:
Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.
Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits!
Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment—one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.