Marketing Product Manager

Overview

Make a real impact on a global scale as a Senior Digital Experience Manager! A leading technology innovator is seeking a seasoned marketing professional to spearhead the evolution of their customer journeys. This is an exceptional opportunity to leverage cutting-edge AI and influence how customers interact with key products and services, ultimately shaping the future of digital engagement.

This role offers a unique opportunity to join a dynamic, digitally-centric B2B performance marketing team dedicated to delivering exceptional customer experiences. As the Senior Digital Experience Manager, you will play a pivotal role in defining cross-channel customer journeys and marketing strategies to achieve critical business objectives. Collaborating with a cross-functional team, you will own the entire marketing strategy, from setting goals to reporting results to key stakeholders and leadership. This position is ideal for a highly motivated individual with a passion for innovation and a proven track record in digital marketing.

Responsibilities:

• Develop and refine customer-centric strategies for a holistic customer journey across a diverse product portfolio.
• Own the overall marketing strategy, encompassing the entire customer lifecycle.
• Lead the Commercial Integrated Marketing Pod, driving strategy, execution, and experimentation across performance marketing channels.
• Establish annual forecasts and goals, ensuring performance targets are met or exceeded.
• Deliver regular performance reports and narratives to business stakeholders and leadership.
• Collaborate with digital marketing channel leads (e.g., paid media, email, in-product) to optimize campaigns.
• Spearhead pilot programs to support innovation and continuous improvement.
• Serve as a subject matter expert on customer and business insights.

Must-Have Qualifications:

• Bachelor’s Degree in Business, Marketing, Communications, Economics, Public Relations, or a related field AND 8+ years of integrated marketing experience (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or equivalent experience.
• 8+ years of hands-on digital marketing experience in a B2B environment.
• Proven experience in creating executive presentations and white papers.
• Demonstrated ability to build campaign strategies within various marketing channels (e.g., in-product, email) and drive execution.
• Strong customer focus with a proven ability to improve customer experience, gain efficiencies, and enhance performance.
• Experience leading virtual and cross-functional teams, fostering collaboration and achieving shared goals.
• Excellent communication and presentation skills, with the ability to effectively communicate with executives and stakeholders at all levels.
• Strategic thinking combined with a detail-oriented approach to ensure flawless execution.

Nice-to-Have Qualifications:

• Bachelor’s Degree in Business, Marketing, Communications, Economics, Public Relations, or a related field AND 8+ years integrated marketing experience or equivalent experience.
• 5+ years of hands-on digital marketing experience in a B2B role.

The target hiring compensation range for this role is $69.54 to $77.27 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.

About Aquent Talent:

Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits!

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment — one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

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