Consumer Insights Manager (Market Researcher)
Overview
Placement Type:
Temporary
Salary:
$76.70 to $85.23 an hour
Start Date:
03.31.2025
Our well known tech client is seeking a Consumer Insights/Market Research Professional to serve as the primary insights partner for the Subscriptions and Growth team. In this role, you will design and execute qualitative and quantitative research to understand the customer journey, optimize subscription plan positioning, and drive strategic decision-making. You will build and manage a research roadmap, collaborating with stakeholders and Strategy & Operations teams to prioritize initiatives. A deep understanding of consumer behavior, in partnership with Analytics, will be essential to uncover insights that shape marketing and go-to-market strategies.
The ideal candidate has 5+ years of experience in market research, either at an agency or within an organization, with expertise across the research process—from design and execution to data analysis and storytelling. You should have strong stakeholder management skills, the ability to synthesize insights into actionable recommendations, and experience working in technology, social media, or agency environments. A bachelor’s degree is required; a master’s degree is preferred.
Responsibilities:
- Act as the primary point of contact for Insights with the Subscriptions and Growth team
- Run qualitative and quantitative research to help understand the customer journey, as well as optimize plan names and positioning for new and changing subscriptions plans.
- Build research roadmap, working with stakeholders and Strategy & Operations teams to prioritize asks
- Deeply understand our customer and their path through subscriptions, working with the Analytics team to understand consumer behavior
Skill/Experience:
- Relevant experience includes working at a market research firm and/or working in a consumer insights / market research role within an organization
- Mastery of skills used across steps in the research process, including research design, project management, data analysis, and synthesis of insights into a narrative.
- Clearly demonstrated success in drawing out, synthesizing, and connecting insights to marketing and go-to-market strategy
- Strong stakeholder communication, presence and relationship management skills, including ability to facilitate meetings to successful outcomes.
- Experience working in a technology and/or social media company or agency role
Education:
- 5+ years of relevant marketing research experience is required
- Bachelor’s degree required; master’s preferred
The target hiring compensation range for this role is $76.70 to $85.23 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.
About Aquent Talent:
Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.
Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits!
Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment—one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.
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Client Description
A giant in the Tech Industry, this company’s mission is to organize the world’s information and make it universally accessible and useful. This company is committed to continuing to make diversity, equity, and inclusion part of everything they do—from how they build their products to how they build their workforce. Consistently named one of Forbes top employers, this company works hard to attract, retain and progress the best Talent.
A career here gives you the opportunity to be part of something bigger:
Expanding Opportunity – Providing people with information, tools and services to help them build knowledge, fuel curiosity, and unlock opportunity.
Protecting Users – Keeping billions of people safer online.
Including all Voices – Building a world where progress, equitable outcomes, diversity, and inclusion can be realities both inside and outside our workplace.
Responding to Crisis – Helping those affected by crisis through products, people and partners.
Advancing Sustainability – Unifying practices, partnerships, and products around a single mission — to foster sustainability at scale.
Are you ready to join the journey?
Why work with AQUENT? Check out our awesome benefits: https://aquent.com/talent/talent-benefits
Aquent is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.