Content Manager

Overview

Merck Educational Engagement is looking for innovative, forward-thinking individuals to support
strategic, industry-leading Medical Education, which includes consulting with key stakeholders to create
tailored medical education plans and directing the development and implementation of the medical
education experience (ie, content and delivery format).

Individuals in these roles will be expected to manage internal and external partners, agencies, and
contributors in development of promotional medical education resources primarily focused on HCP
customers ranging from non-personal digital and self-directed learning to personal, speaker-led events
or Merck Medical Forums (such as symposia, lectures, peer discussion groups, remote forums). This role
will also include seeking, vetting, and leading new business opportunities to further advance the HCP
medical education experience and overall company offerings.

Additionally, for any of these initiatives, the individual would ensure activities are developed, planned
and conducted in full compliance with appropriate regulations and policies and can effectively apply and
articulate strategic goals for the resources in conversations with medical, legal, and regulatory partners.

Key Objectives for this role include:

• Explore and drive empathy-rooted content strategies for both our customers and their patients.
• Conduct content inventories and audits, comparative analyses and analytics evaluations, content testing, and more to uncover meaningful insights into content performance and user behavior/preferences.
• Execute on enhanced content experiences, ecosystems, and processes. Incorporate continuous feedback and learnings. Create content development plans and measurement plans that optimize the content and overall learning experiences.
• Contribute to the continued monitoring and success of the medical education content experience. Recognize when practices and processes are inconsistent or no longer serve the team and recommend paths forward to improved effectiveness. Participate and facilitate regular collaboration/feedback sessions to ensure high-quality delivery and customer experience. Continue exploring new opportunities to advance medical education success and sustainability.

Responsibilities will also include:

• Leveraging and managing internal and external partners, medical education agencies, vendors, and resources to develop content and channels for effective, compliant medical education resources and events across multiple therapeutic areas
• End-to-end process, budget, and project management of medical education resources and overall HCP educational experiences (including cross-functional collaboration on content development and approval, preparation and guidance to speaker for video session recordings, sharing appropriate content for training events, etc )
• Completing annual and ongoing assessments of medical educations resources for continuous learning and improvements as well annual budget and forecast planning (measuring level of engagement, key performance metrics, success factors and learnings as it relates to the Merck-defined medical education plans)

Core Skills Needed:

• Self-motivated, driven, and able to see the big picture
• Strong internal and external communication skills and stakeholder management (setting expectations, anticipating concerns, maintaining a broad perspective, raising differing opinions, and courage to challenge the status quo)
• Ability to think creatively, critically, and collaboratively while being both solution- and detail- oriented
• Ability to demonstrate adaptability, reliability, productivity, decisiveness, and laser focus attention amid constant changing/demanding environments
• Ability to work independently, manage ambiguity, and navigate or create a path forward where no established processes or precedent exists
• Aptitude to understand the science, connect it to the business objective, and translate it into a memorable, highly retentive learning experience that enables product consideration and adoption
• Aptitude and willingness to explore, create, and execute digital, technology-enabled resources and operate in an agile mindset

ompensation Range: $95 – 108K

The range provided is our reasonable estimate of the compensation for this role. The actual amount may be higher or lower, based on factors such as experience, knowledge, skills, abilities and location.

Our eligible talent gets access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through AquentGymnasium.