Content Manager

Overview

The B2C team requires a talented and motivated team to be deeply integrated with the web team to deliver on
the vision and strategy established for each of our brands through executional rigor and excellence for
implementation and operations.

The success of our team is wholly dependent on the ability to execute on the
vision quickly, efficiently, and accurately through a deep understanding of our processes, tools, opportunities
and limitations and to be able to navigate through this complexity to deliver an exceptional digital outcome
that delivers maximum impact.We are looking for Content Managers to oversee B2C/Consumer Site Implementation

• Sitewide content and asset lifecycle management including Adobe DAM/Assets management.
• Ensure instrumentation and attribution align with goals and objectives.
• Leverage and align to available brand guidelines, style guides, frameworks, and assets to create
consistent and compelling content that align with our product positioning and messaging frameworks.
• Manage project workflows and coordination across multiple agency partnerships and functional
deliverables, including SEO, development, accessibility, experience authoring, copy development
and copyediting, tagging and analytics, localization, and experimentation.
• Manage change readiness and landing, change governance, and change communications for web
marketing initiatives and experiences, and ensure that they are adopted and supported by our internal
and external stakeholders.
• Project, task and administration management
• Review, audit, and manage sites content for adherence to web framework rules, brand
guidelines, and all pertinent Line of Business rules of site management.
• Deliver reporting solutions with visualization.