Marketing Manager (retail)

Overview

Account management support for increased scope of work on our Front Store team.

Job Responsibilities:
• Support day-to-day management of advertising and marketing communications programs on behalf of our Marketing Strategy partners. Campaigns will include all holidays/seasons (Valentine’s Day, Easter, Summer, Halloween, and Holiday). Campaigns will encompass paid and owned assets including display, SMS, email, digital, and social.
• Build strong relationships throughout Marketing Strategy and external ad agency, establishing yourself as key resource and partner regarding brief development and project management.
• Set priorities, stay on top of all deadlines and creative reviews/brief due dates, and assume a leadership role for assigned projects. This includes development of Go-to-Market plans comprehensive of all marketing launches.
• Oversee management of master product list and act as liaison with merchandising to ensure detailed information is populated in timely manner
• Support and assist with various elements of operations across the traditional, digital, and/or social spaces.
• Serve as an expert of the business, knowing the seasonal merchandise, the target audience and competitive landscape, in order to support the team and contribute to strategy development.
• Demonstrate behaviors consistent with our client’s at Work Behaviors: Put people first; Join forces; Inspire trust; Rise to the challenge; Create simplicity.

Required Qualifications:
• 5+ years of marketing work-related experience; creative agency or retail marketing B2C preferred
• 2+ years of knowledge and expertise in direct-to-consumer marketing and experience in one or more sub-disciplines (email marketing, direct marketing, digital marketing, marketing communications, advertising, agency management, consulting)
• Integrated experience across paid and owned channels
• Understanding of social media platforms, digital environments and experience with production and content development
• Ability to multi-task and manage time effectively, prioritize, communicate effectively across integrated teams and problem-solve in a dynamic environment
• Passion for the customer, innovative mindset, able to provide recommendations based on insights
• Proactive, detail-oriented, thorough, collaborative team player
• Excellent written, verbal and presentation communication skills
• Detail oriented, while able to see the big picture at the same time
• Advanced proficiency with Microsoft Office

Education:
Bachelor’s Degree mandatory

The target hiring compensation range for this role is the equivalent of $36.00 to $40.56 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.
Additional benefits offered may include; medical health insurance and dental insurance, life insurance, and eligibility to participate in 401k plan with company match.