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Writer (good all rounder), £28k

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Are you a wordsmith. A lover of language. A crafter of copy? Then read on for your next role with my agency client:

It’s been said that writing in advertising is a dying art; but this agency stand firmly against this. They’re proud of their copywriters and the work they produce. They’re proud of the care they take and the passion they pour into their writing, from headlines to blog posts, social posts to mail packs, and metadata to motion scripts.

As the ideal candidate you will know how to structure a piece of copy to intelligently influence all kinds of readers. You’ll be able to turn around beautiful, on­brief copy which is factually and technically accurate, taking pride in every single piece of writing you produce. And you’ll be adept at switching between tones of voice, from high end super cars to low cholesterol spreads.

The role covers any and all of the agency’s clients, offering exciting variety from day to day. Key responsibilities and accountabilities:

 Display best­in­class copywriting skills, writing elegantly in a way that always answers the brief – and, where appropriate, pushes it to deliver something unexpected
 Be a natural grammarian
 Ensure client work is perfectly on brand
 Ensure work is completed within time and budget
 Keep up to speed with industry innovations and trends
 Understand the different needs and possibilities of different channels
 Defend work with passion but pragmatism
 Proactively contribute to the department, or otherwise assist where needed
 Be able to grasp creative ideas
 Challenge briefs and feedbacks where appropriate in a constructive way
 Add value to every project

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