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Website Content/SEO Associate

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Our large financial client seeks a Web Content Associate to join their team for a 6-month contract position. Please take a look at the posting below and APPLY NOW if you are interested.

Job description:
Supports the development, coordination, implementation and optimization of content marketing for the student loan business website. Works closely with Senior Marketing Manager, agency partners and internal stakeholders to design, develop and project manage content marketing initiatives. Directly responsible for content management and search engine optimization.

Responsibilities:
-Supports the management of the company website, including content development (articles/product details), online resources (tools/calculators) and search engine optimization (search/social).
-Participates in detailed business requirements that will drive development, testing, deployment and ongoing measurement. Leads content-related projects through the full lifecycle, which requires cross-functional involvement, approvals and support.
-Utilizes baseline industry, competitive, search and customer research to create new content or enhancements to existing content.
-Tracks predefined key performance indicators, and in particularly, end user adoption and usage of key website features and content that improve user satisfaction.
-Coordinates closely with Operations, Technology and Law & Compliance teams on editorial standards, communications, and adherence to policy and standard controls.
-Implements legislative or regulatory changes on the website.
-Coordinates content marketing activities across multiple, concurrent efforts.

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