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Web Producer (Site Monetization / MDF Producer)

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The Marketing Development Producer is responsible for the day-to-day execution of merchandising of primary routing pages, pathing, and financial results across our client's broad portfolio of marketing partners online segments: Consumer and Small Business. This person is integral to ensuring ROI goals and other sales-driving programs and initiatives are accomplished. It is important that the candidate for this role be comfortable with process management, have an excellent attention to detail, and can successfully interact with people across a diverse cross functional landscape.

Ideal candidate will have a track record of proven business results in marketing and online functions (search, online merchandising, content, navigation, web analytics, site taxonomy). Program/project management skills and a successful track record in a cross matrix environment are critical. Knowledge of Consumer and Small Business markets is preferred. We are looking for a strong team player with a positive, energetic and "can-do" attitude.

Objectives:
Online production for marketing development programs.
Online demand generation optimization
Work closely with partner marketing team to increase and improve performance.
Segment Pathing.
Internal Search, Masthead, Routing Pages
Financial Analysis
Intraweek Financial updates, RPV/MPV Attainment
Cross functional liaison with Marketing, Design, and Dev Teams.
Develop and optimize pathing strategies to ensure maximum conversion and customer experience.

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