These job descriptions are examples. Looking for work?

Find JobsFind Jobs

Web Marketing Coordinator

0 people like this description

With general guidance, the Web Marketing Coordinator will be responsible for coordinating the administrative website components for online courses, online events/live streams, and other digital product lines on company site. The Web Marketing Coordinator will be responsible for the marketing and overall brand of the company website. Data entry will be a large part of this role, and marketing will be the rest.

Primary Duties and Responsibilities
• Completes the web posting of product lines such as Online Courses and other future digital product lines related to and associated with courses
• Manages various projects related to digital products including development of company affiliate site
• Assists Director with web marketing strategies and manages execution of plans in website platform
• Monitors deliverables and specification documents for online course updates and functionality
• Writes specs, writes content, and suggests improvements for layout and design of course marketing web pages
• Updates and maintains administrative areas for digital product lines regularly checking for quality assurance
• Performs detailed testing of courses and frequent proofing of web pages and content
• Utilizes various associated databases to collect information necessary for posting
• Generates reports and researches processes based on customer behavior using multiple analytics and reporting tools
• Reports results of traffic and revenue using web analytics tools and makes recommendations on changes based on data.
• Works with Marketing Managers to execute promotions for company site
• Coordinates with multiple departments and databases to post administrative content and distribute relevant logistical information for the successful execution of digital product lines
• Manages SEO marketing, advertising, and overall marketing of website(s) and increases the traffic to website(s).

Supervisory Responsibilities
None at this time.

These job descriptions are examples. Looking for work?

Find JobsFind Jobs