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Web Designer

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Job Title:
Designer

Job Summary:
As a Designer you will be responsible for the design and execution of creative concepts for leading edge Marketing and Web solutions. You will work with the guidance of Creative Leads and collaborate with developers, User Experience Designers, Copywriters and Content Strategists as a part of the creative process.

Primary Responsibilities:
Create layouts by exploring appropriate design principles such as color, typography, and photographic selection for the brand, organizing elements and usability
Provide rationale for design choices, present ides with rationale to Lead Designer, assure design meets business objectives as stated in creative brief
Create storyboards for animations
Develop creative ideas based on criteria in creative brief and/or direction from Art Director/Lead Designer
Develop style of the presentation for existing concepts/directions; determine, along with Lead Designer, the best format to execute upon ideas
Edit and make iterations on presentation deck as guided by Lead Designer/Senior Leadership
Evaluate a brand’s visual language (color palette, logo, font, etc) across a range of media (may include print, online marketing, Web site, packaging, etc.) under guidance and oversight
Compare the brand’s expression across different channels; document findings
Provide recommendations to the client/internal team based on findings
Sketch logo and wordmark ideas with direction from Lead Designer
Document stylistic rules appropriate for the brand and the audience of the medium with oversight including color palette, typography and logo-wordmark guidelines
Work with copywriters on tone and voice for the style guide
Ensure quality and prepare deliverables for handoff to developers, client, printers, etc.
Create graphic assets with some guidance
Create posters/mailers for internal use with minimal or no guidance
Potential to work with print manager to spec projects and assist in press checks when needed
Could be asked to print and bind comp mock-ups as needed

Experience Guidelines:
2+ years of industry experience
Strong design portfolio
Some industry-related education preferred
Ability to multi-task and work efficiently under pressure with careful attention to detail is a must
A solid working knowledge of the latest versions of applicable programs -- Mac OS, Photoshop and Illustrator, etc.
A good working knowledge of interactivity and the Web
Passion for design and eagerness to collaborate with other creative people
Self motivated, organized and accountable
Some travel may be required

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