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Web Copywriter

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Reporting to the Associate Manager, Digital Content the Web Copywriter will work closely with the Digital Content team to write on brand, optimized, benefit-oriented copy for our client's web and mobile channels. The ideal candidate understands that an online user’s time is limited and space constraints are always a concern and write copy accordingly. The Web Copywriter will create content for a wide variety of users and user needs, while collaborating daily with content strategy, digital marketing and brand. They understand that cutting copy down is just as important to this job as writing great copy in the first place.

Responsibilities:
• Work from concept to completion with little supervision while collaborating 
with content strategy, digital marketing and brand teams to create and evolve brand voices on various digital channels while maintaining SEO best practices
• Interpret business needs and identify the "right" voice and create a marketing story for the company's brands on web and mobile
• Ensure tone of voice is consistent throughout all branded communication and that design and copy work together to convey the same message
• Create products that exceed expectations and objectives while effectively selling the brands
• Monitor workloads: manage multiple priorities and look for efficiencies
• Assess each project's content to ensure Content Strategy needs are met
• Present work effectively to the team and brands 
needs are met
• Present work effectively to the team and brands

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