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Web Assoc Mktg Mgr

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Temp to perm contract opportunity with Fortune 500 Tech company in San Diego or Plano, TX.

The web associate marketing manager will be responsible for driving web conversion, content updates, and be a critical team member to deliver a best in class web site for our prospect and current customers. You will work with senior web marketing managers, product managers, analytics, and our Adobe Experience Manager platform. This is an exciting time to join the team, learn a new skill or two, and help direct the new course we have embarked upon.


Key Responsibilities
• Drive website content creation and execution
• Deliver web updates through content management system (CMS)
• Collaborate with software engineers on all development projects within agile lifecycle
• Partner with design and content producers in webpage creation process
• Create and execute web A/B tests
• Assist in soliciting customer feedback and insights about our products and platforms
• Use data as a marketing web insight vehicle utilizing analytics tools such as Adobe Analytics or Google Analytics
• Strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Ensure an awesome end-to-end customer experience that delivers on the program objectives.
• Bring bold ideas everyday on how to improve our customer web experience to drive business outcomes


Qualifications
• 4-6 years of experience in digital marketing.
• Previous employment at a software company a plus
• Experience in optimizing web pages and user funnels
• Experience with web testing tools (Optimizely, Test and Target, SiteSpect)
• Proficient with website analytics tools (e.g., Google Analytics, NetInsight, Omniture, or WebTrends)
• Content Management System experience (Adobe Experience Manager, Drupal, etc.)
• Working knowledge of Adobe Photoshop
• HTML coding experience is a plus
• Project management skills
• Operates independently and efficiently to manage multiple projects and deadlines simultaneously and successfully, without sacrificing attention to detail
• Excellent written and verbal skills, time management, decision-making, presentation, organizational and problem solving skills
• BA/BS degree in Business, Marketing, Communications or similar program
• Agency or start-up experience desired


Personal Characteristics:

• “Owns the outcome”: entrepreneurial, scrappy and tenaciously focused on delivering the end result.
• Bold, passionate, and a “Win Together” attitude
• Thrives in fast moving culture; adaptable to change
• Curious, with a strong learning mindset
• Disciplined and data driven
• Hard working and dedicated- focused on delivering “awesome”

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