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Web Analytics Manager

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Aquent's Fortune 500 client is looking for a Web Analytics Manager to work a 1-year contract, on-location for 40 hours/week, in Boca Raton, FL.

The Web Analytics Manager is responsible for analyzing performance of the client's public ecommerce website, making actionable recommendations and effectively communicating key findings to senior management. The ideal candidate will have strong analytical, data mining, data visualization, prioritization and communication skills. The candidate would also benefit from experience with statistical and predictive analysis as well as modeling.

Responsibilities:

  • Will produce key insights that drive change
  • Ideal candidate needs to have the ability to intake massive amounts of information, highlight what’s important and why, and provide recommendations and solutions to the issue in a clear and concise manner – to various business units and stakeholders
  • This position will work on weekly/ monthly reporting: constantly improving existing reporting templates and improving ad hoc request process – to build transparency and clear expectations around the deliverables.
  • Produce weekly/monthly assessments of demand sales, on-site performance, customer traffic, conversion and customer satisfaction
  • Conduct proactive deep-dive analyses
  • Present findings to key stakeholders
  • Partner with various cross-functional teams throughout the organization to help analyze promotional, marketing, lead gen strategies and make recommendations to enhance their performance

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