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Web Analytics Manager

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Vitamin T is currently in search of a Web Analytics Manager for our client in Troy, MI. This project based opportunity starts as a contract, however has the opportunity to become permanent!

Duties / Responsibilities:

- Partner with client to understand existing data and information in order to properly develop a short / long term analytics plan
- Design brand perception tracking programs (local, national, and global in nature) and analyze results to best understand consumer perception
- Make complex ideas or analysis clear, simple and understandable
- Apply / modify complex concepts in order to develop fresh insight for client deliverables
- Aid in the day-to-day analytics data mining, organizing tasks, tracking metrics and ROI
- Collaborate with colleagues on the building and maintaining of a “dashboard” of reporting relevant client metrics
- Work with project teams on a measurement plan and relevant metrics for each activation
- Design, develop and execute brand studies

Background / Education:

- Bachelor Degree in Market Research, Marketing, Mathematics, Economics preferred
- 3+ years of experience in marketing research / database marketing roles
- Strong knowledge of consumer trends with the ability to analyze and integrate various sources of information
- Analytic skills and knowledge of statistics (significance testing, correlations, sampling, analytic methods) a strong plus
- Ability to convey complex results and concepts to non-analytical staff and clients
- Knowledge of statistical models, research principles and study design
- Previous agency / promotions experience a plus
- Proficiency with Microsoft Office based applications

How to apply:
+ Click apply at the bottom of this page
+ Email a resume to Mark at mpeznowski@vitamintalent.com (be sure to include your portfolio, a link to them, or samples of your work, if applicable)
+ Treat yourself.  You've just applied for one of the most awesome opportunities you've ever seen!
 
Not your cup of tea? Refer a friend! http://vitamintalent.com/rewards

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