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VP Marketing and Communications

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The role of VP Marketing & Communications is to develop strategic marketing initiatives by collaborating with the company’s executive, marketing and program management teams. This role manages the Creative Department and all brand and communications.

Required Qualifications & Experience
MUST HAVE UNDERSTANDING OF THE INSURANCE INDUSTRY
Experience with branding / rebranding principles, initiatives and execution
Ability to make business critical decisions

ESSENTIAL DUTIES AND RESPONSIBILITIES
Include the following:
• Project management - Oversees and manages average of 120 daily active projects for nine companies
• Develops and implements all corporate and program marketing initiatives and campaigns including advertising, communications and all messaging on print and online media
• Leads Creative Team to maintain and progressively position brand in industry
• Writes all content and proofs all external communications
• Other duties as assigned

QUALIFICATIONS
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Adaptability – Adapts to changes in the work environment; manages competing demands; changes approach or method to best fit the situation; able to deal with frequent change, delays, or unexpected events.

Customer Service – Manages difficult or emotional customer situations; responds promptly to customer needs; solicits customer feedback to improve service; responds to requests for service and assistance; meets commitments.

Integrity - To maintain social, ethical and organizational norms and adhere to codes of conduct and ethical principles.



Leadership – Exhibits confidence in self and others; inspires and motivates others to perform well; effectively influences actions and opinions of others; accepts feedback from others; gives appropriate recognition to others

Motivation – Sets and achieves challenging goals; demonstrates persistence and overcomes obstacles; measures self against standard of excellence; takes calculated risks to accomplish goals.

Planning/Organizing – Prioritizes and plans work activities; uses time efficiently; plans for additional resources; sets goals and objectives; organizes or schedules other people and their tasks; develops realistic action plans.

Professionalism – Approaches others in a tactful manner; reacts well under pressure; treats others with respect and consideration regardless of their status or position; accepts responsibility for own actions; follows through on commitments.

Project Management – Develops project plans; coordinates projects; communicates changes and progress; completes projects on time and budget; manages project team activities.

Quality – Demonstrates accuracy and thoroughness; looks for ways to improve and promote quality; Applies feedback to improve performance; monitors own work to ensure quality.

Written Communication – Writes clearly and informatively; edits work for spelling and grammar; varies writing style to meet needs; presents numerical data effectively; able to read and interpret written information.

SUPERVISORY RESPONSIBILITIES
This position has supervisory responsibilities. Which includes 2-4 direct reports. This person will use independent judgment and discretion 100% of the time and will perform supervisory or Managerial duties 75% of the time.

EDUCATION and/or EXPERIENCE
Bachelor's degree (B.A.) from four-year college or university; or 3 to 7 years related experience and/or training; or equivalent combination of education and experience.

Desired Characteristics & Fit
Must possess strong leadership abilities
Must have strong ability to conceptualize and think creatively with an ability to curate across all channels

Work Day:
Hours: 9am - 6pm - with some flexibility
10-20% travel required - across the US

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