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UK Features Editor

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My Client is one of the UK’s most popular websites with around 16 million unique users every month; it is a key part of the wider Company eco-system. The website gets the majority of its content from premium partners including daily and weekly news and lifestyle publications The ‘partner-led’ editorial eco system provides a unique and unrivalled depth and breadth of content that is expertly curated to inform, inspire, entertain and delight the audience.
The team supports the wider business. It provides a unique environment to introduce consumers to the wider eco-system of apps and devices, and we have a responsibility to ensure promotion and conversion for apps and store products.

We’re looking for a digital media specialist with considerable experience to join our Features team, covering our Entertainment, Lifestyle, Food, Health and Travel sections. The key focus will be to use their knowledge and experience to drive growth, engagement and conversion for the website. The successful candidate will be an experienced digital media editor, a content marketing or journalism professional with experience of managing a team in a fast paced media environment.

The successful candidate will be relied upon to be in tune with the national, international and global news agenda and work with the editorial team to understand the topics and trends in lifestyle and entertainment that will be of most interest to our audience. They will be prioritising the editorial content displayed on the homepage, tracking its success and adjusting as needed to ensure the page is rich and relevant at all times of the day or night. He or she must keep the site focused and fresh to deliver the largest possible audience ensuring and be the gatekeeper of quality, credibility and integrity to ensure the brand promise is kept.

Commercially we have a responsibility to ensure campaigns, sponsorships and promotions achieve their targets. The candidate must ensure these campaigns are supported and our advertisers achieve their goals.

Data and reporting tools provide us with significant analysis and learnings and as such are a constant ‘North Star’ for our business and decision-making. The candidate must be comfortable in this ‘data rich’ environment and be able to use the information at hand to create actionable insights to optimise the site and drive performance.

The ideal candidate will be a super user of digital publishing technology, an expert navigator of content management systems and be as comfortable with the technical as he or she is with the editorial.

Responsibilities
• Contribute to daily editorial and content planning.
• Inform, entertain, inspire and delight the audience.
• Write brilliant headlines and use brilliant images to sell stories.
• Meet and exceed daily, weekly and monthly audience targets.
• Ensure commercial page view and impression targets are met.
• Ensure app promotions and store promotions are supported and optimised.
• Be focused on delivering audience, engagement and conversion growth.
• Manage, track, analyse and report on audience, engagement and commercial performance.
• Enable the homepage to deliver traffic to other verticals.
• Coordinate cross-channel initiatives as needed.
• Liaise with a variety of editorial and commercial teams.
• Use real time monitoring to refresh and change content mix in tune with user engagement.
• Deputise for Managing Features Editor as required.

Attributes
• Energy
• Determination
• A ‘can do’ attitude
• Ability to multi-task under pressure
• Good team-working skills
• Experience of team management
• Experience of working with and attaining web traffic targets
• Experience in Entertainment and/or Lifestyle publishing
• Have great attention to detail
• High standard of computer literacy
• Experience of working with content management systems and data reporting tools

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