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Technical Marketing Manager

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Do you have a passion for working with diverse communities of developers and IT professionals? Are you an experienced developer working with the likes of HTML5/JS/PHP/Ruby/Python/MySQL and everything else under the sun? Do you thrive on finding new ways to reach out and communicate with technical audiences, communities, and influencers? Do you have a passion for exploring new technologies?
We work on developing new relationships, bringing communities into our ecosystem, and finding ways to build bridges using technology, relationships, networking, events, online, social media, and other strategies. We’re passionate about technology, focused on engaging, educating, and changing perceptions.
Key responsibilities for this role are:
• Manage planning and execution of strategies for marketing & community engagement activities targeted at developer & IT professional communities & select influencers;
• Define and articulate Company value proposition across multiple audiences of technology professionals, students, enthusiasts who are not familiar with or not currently utilizing Company tools & platforms;
• Showcase Company interoperability by working with partners to develop and troubleshoot technology solutions across multiple platforms;
• Provide responsive, reliable, and high-quality support to community, partner and influencer engagements;
• Develop & define specific outreach mechanisms and channels (online, offline, etc.) to connect with target audiences; integrating efforts across other teams with similar objectives and audience segments;
• Monitor & address satisfaction issues within target audiences, own escalation with influencers, communities & manage process for effective response; package up & share outcomes with internal & external audiences.
• Drive the team’s digital strategy including online presence, outreach via blogging, online events, social media engines & other types of media;
• Provide analysis, reporting and communication to management on status & outcomes of community engagement and partner projects, highlighting mission critical and high-visibility activities and their impact on perceptions around the Company, Company technologies, our programs & communities;
The following are critical success factors for the role:
• Expertise working with a diverse set of programming languages/frameworks/technologies, including HTML5, Javascript, PHP, Python, Ruby, .Net, MySQL, MongoDB, Amazon Web Services, Windows Azure, etc. and familiarity working with open source software, including WordPress, Drupal, etc.;
• Expertise at building relationships, account management, and client support;
• Proven experience in building diverse networks among IT professionals & enthusiasts, preferably developer audiences;
• Skillful communicator, able to build new relationships & grow existing relationships into quantifiable outcomes for Company programs, campaigns & perception change activities;
• Excellent writing skills, including background in blogging, online content creation & management of content via blogging/CMS systems, familiarity with media creation (photos/videos) & publishing software ;
• Success record of tracking & delivering against metrics (scorecards, KPIs, etc.); ability to quantify & communicate back to business performance against marketing metrics, ROI, etc.
Culture of team:
Highly creative, externally focused team with a strong community mindset. We develop & execute new marketing concepts, work with partners to build leading edge technology solutions, cutting edge digital & social media strategies & partner up with other groups to help develop & transform the relationships with external communities. We work closely together on high visibility projects together in-person, over IM or remotely via email/IM/Skype/twitter.
Qualifications:
Must-have skills:
• Strong Development experience
• Project Management
• Partner Management and Customer Support

Strong Preference given to those with:
• Current or Recent role as a Lead Developer or Technical Project Manager
• Strong social media and blogging experience
• Individuals with both marketing/customer support experience & technical background
Educational and Industry Background:
• Bachelors Degree required;
• 10+ years professional experience
• 7+ years’ experience in the technology (ITS) industry
• 2+ years community engagement / community mgmt experience
The following are considered assets:
• Experience working within public sector / education
• Experience building technologies in the cloud
• Participation in user groups and communities

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