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Synergy, Social & CRM Manager

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We are searching for a talented Synergy, Social and CRM Manager who will work with multidisciplinary teams to produce and launch site updates, along with email and social campaigns across various digital platforms. This position requires a strong web production and writing background, as well as excellent client and campaign management skills. Successful candidates must be action oriented, capable of working on concurrent initiatives and able to communicate clearly and effectively to executive and business audiences.


Synergy Tasks:
· Interface with multiple Business Units on a weekly basis to discuss new opportunities/initiatives
· Create the synergy plan for each opportunity
· Function as the point person for assets and approvals
· Reach out to internal editorial, social and marketing teams for placement, posts and/or features
· Write copy, create collages and tracking links for each placement, post or feature – targeted to each property/platform
· Interface with design team for promos that are used in RON
· Launch campaigns across multiple products and platforms
· Create monthly KPI reports
· Create end of campaign reports for the business units
· Track traffic and revenue

Social Tasks:

· Post daily updates on Facebook and Twitter
· Grow presence on Facebook, via promoted posts
· Create monthly KPI reports

CRM Tasks - Requires HTML production skills

· Proof, test, edit, deploy and troubleshoot slate of daily, weekly and monthly newsletters
· Function as point of contact for ExactTarget-related activities: product updates, list administration; seed list updates, audience updates and occasional troubleshooting
· Segment existing lists into smaller, more focused groups with the goal of increased engagement or other metric
· Create monthly reports and aggregate data


BA in Communications/Interactive Media/Digital Media or related field, or equivalent work experience
3 to 5+ years of experience in digital media production
Knowledge of Disney brand critical

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