These job descriptions are examples. Looking for work?

Find JobsFind Jobs

Strategic Marketing Manager

0 people like this description

AQUENT is seeking a passionate Brand advocate and marketer for an exciting opportunity in Plano, TX.

The role is a mix of core brand strategy, marketing innovation, strategic planning and prospect/customer marketing. The ideal candidate will be able to navigate ambiguous marketing challenges and work across multiple marketing channels with tremendous empowerment and autonomy. You will work with an energized group of multi-discipline marketers unified by a common mission to drive brand health and deliver business results.

Responsibilities:
•Develop campaigns that showcase val-prop to build brand and drive growth
•Manage marketing campaigns from concept to launch which includes strategy development, business case, briefing marketing/creative teams, managing the various projects required, communicating with stakeholders, and driving marketing best practices and new marketing trends into the work.
•Manage internal/external creative teams to bring high-impact creative to market – develop creative briefs, oversee all creative development and approvals
•Effectively leverage a variety of marketing mediums including mass media, e-mail, website, direct mail, social, mobile, physical locations, and call center to deliver results and growth within the customer base

Qualifications:

Basic Qualifications:
•Bachelor’s Degree or Military Experience
•7+ years of consumer marketing communications, brand management, advertising and/or public relations work experience
•Proven track record of developing integrated marketing programs across both traditional and digital/mobile/social channels
•Experience with a variety of marketing channels including mass media (e.g., DM, display, SEM, social media, print, radio, TV)
•Ability to partner effectively with cross-functional teams, work autonomously and navigate ambiguity

Preferred Qualifications:
•Master of Business Administration, Marketing, or Communications
•2+ years of agency experience (whether working in an agency or client-side)
•Deep knowledge of mass media and/or digital media
•Strong analytical and strategic thinking skills
•Excellent verbal and written communication and presentation skills, plus ability to clearly articulate and express ideas to a wide variety of people and groups at any level

These job descriptions are examples. Looking for work?

Find JobsFind Jobs