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Strategic Marketing Manager

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AQUENT is seeking a marketing manager for an exciting opportunity in McLean, VA.

In this role you will:

 Develop and manage implementation of weekly, monthly and ad hoc campaigns focused on acquiring new small business bank customers
 Develop campaigns that showcase val-prop to build brand, increase satisfaction and drive deeper engagement, love and sharing.
 Manage internal/external creative teams to bring high-impact marketing to market – develop creative briefs oversee all creative development & approvals
 Lead efforts to create a “great in-branch” experience
 Collaborate cross-departmentally with representatives from creative services, digital, product management, and sales to drive results

Basic Qualifications:
 3+ years of experience developing marketing campaigns in a marketing communications or direct brand/ advertising role
 Proven experience in planning, managing and executing integrated marketing programs including direct mail, advertising, events, public relations, and Web marketing.
 Experience in managing creative teams/agencies


Preferred Qualifications:
 Bachelor’s Degree in Marketing, Business, Communications or similar field, Masters degree preferred
 Ability to influence cross-functional teams within an organization
 Proven ability to manage multiple projects consecutively
 Flexible and detailed-orientated with strong project management, problem-solving and prioritization skills; must be able to handle multiple projects, deadlines and changing priorities simultaneously while maintaining excellent and accurate work
 Highly effective communication skills with outstanding writing, editing, and presentation abilities.
 Strong working knowledge of Microsoft Office (Word, Excel, PowerPoint)

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