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Strategic Marketing Manager

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Exciting opportunity of a Strategic Brand Manager!

In this role you will be accountable for driving segment specific marketing communication strategy. Collaborating with the business team to develop and implement powerful marketing communication strategies. Working with internal and external agencies to develop highly responsive customer communications. Optimizing marketing communications strategy based on test results, consumer insights, and competitive/market movements. Leveraging learnings from other lines of business and consumer insights to strengthen creative message and tactics. Coordinating / collaborating with brand managers, productions teams and creative teams. Leading the cross functional development of marketing campaigns across the full creative value chain.

Experience:

4-year degree in marketing, communications, or business. MBA Preferred.
3+ years experience in a strategic management role, preferably in marketing/product management or agency environment managing multiple projects for multiple customers/accounts.
Experience in a variety of marketing channels (Email, online, social, direct mail, etc.)
Strategic advertising, financial/credit industry experience a plus.

Technical Knowledge:

MS Word - 3+, MS Excel - 3+, MS Project - 3+ (a plus), Acrobat Professional - 1+

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