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Sr.Media Analyst

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Job Title: Sr. Marketing Analyst

Location: New York

Responsible for performing research and providing insights regarding the market, trends, competitors, potential and existing customers, and current campaigns.

Responsibilities

• Organizational skills to manage and prioritize daily work flow

• Deliver on-time scheduled reporting and ad-hoc reporting in a timely fashion

•. Develop, write and present analysis to internal teams and clients

• Proactively identify opportunities for data exploration and analysis

•. Ability to handle a large volume of work, Ability to multi-task

•. Proactively address process and communications issue

• Possess a strong comprehension of client’s business objectives

 

Required Qualifications & Experience

• 6+ years of marketing analytics/digital analytics experience

• Working knowledge of media research tools (IMS, MRI, Nielsen, ComScore, Simmons, etc.) and ability to analyze syndicated research

• High level of Proficiency with the following computer software/systems: Google Analytics, DoubleClick Manager, Social Media Insights Dashboards (LinkedIn, Facebook/Instagram, Twitter, etc.), Internet and email applications, MS Office (Outlook, Excel, Word, Powerpoint)

• Ability to work collaboratively with multi-disciplinary teams and agency partners, and know who to engage with in order to create efficient and smooth process

• Ability to build and maintain strong interpersonal / professional relationship with vendors, clients

• Ability to manage multiple clients/assignments in a fast-paced environment

• Ability to apply critical thinking and analysis in business writing

 

Desired Characteristics & Fit

Self-starter with the knowledge and energy to not only develop and execute strategic analysis, but also be capable and confident in presenting to clients.

Business-to-Business and/or Tourism experience not required but highly valued

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