Sr. Marketing Manager

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Immediate 6 month need for an experienced Marketing Manger- starting ASAP! Does have potential to go to a full year contract!

In this role, as the Senior Marketing Manager, you will be responsible for providing integrated marketing support to the clients high-profile brands. Other responsibilities include:

  • Develop integrated global consumer communications strategy.
  • Develop extensive category plans for the brand, ensuring the brand has a meaningful long term consumer position and achieves maximum volume profit/growth.
  • Assist with analysis of products, brand and category performance.
  • Develop primary communication vehicles in advertising, PR, online, etc.
  • Contribute to the overall entertainment and licensing strategy of the brand through development of successful relationships with internal design staff and external providers.
  • Create go-to-market template to deliver global marketing to regional level.
  • Provide timely and consistent communication of brand activity and key information to internal business partners.
  • Act as point person/key liaison on all licensing related business matters.
  • Oversees regional merchandising activities relative to category plan