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Sr. Marketing Communications Manager

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Growing tech product company in Tualatin is looking for a Sr. Marketing Manager for a contract to hire position. If you are a methodically organized Website Coordinator who can manage multiple web entities and thrive in a fast paced environment this role is for you! The right candidate will have a strong background in channel marketing, demand generation, and marketing analytics.

As the Sr. Marketing Manager you will be responsible for developing, implementing, and managing outbound marketing communications for the client's products to drive demand and meet sales goals through the entire funnel from awareness to design to win. This includes but is not limited to product launches, demand generation programs, channel programs, thought leadership, public relations, and event management.


Product launches:

  • Serve as Marketing Lead for new product launches, working with Product Marketing Managers to develop Marketing Launch Plan, execute Marketing Communications launch deliverables

  • Demand Creation:
  • Lead the development of strategic MarCom initiatives in the following areas to drive growth for target segments and regions

  • Advertising:
  • Manage program planning and media buying for print and online
  • Maintain awareness of resources and publications
  • Track and evaluates promotion performance
  • Drive continuous improvements in messaging and placement
  • Assist in developing ad content and writing copy

  • Channel Marketing:
  • Manage advertising and promotions programs through channel partners

  • Search engine marketing:
  • Manage all SEM programs through 3rd party firm, including development and analysis of PPC and retargeting initiatives

  • Lead Nurturing:
  • Manage lead nurturing and lead generation campaigns

  • Public relations:
  • Manage global PR program via 3rd party PR firm
  • Coordinate with PR firm to properly execute company objectives
  • Manage editorial content program
  • Participate in thought leadership initiatives

  • If this sounds like the perfect positions for you and you have 5-10 years experience within demand and lead generation marketing, apply now!

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