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Sr. Manager of Digital Marketing Contractor (Rewards Card)

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Fun facts about our great Fortune 500 client:
• Started as an Express Mail company in 1850
• Named 62nd Best Company to work for (2008)

Here is the exciting part. Our innovative and inspiring Fortune 500 financial service client is looking for a contract/freelance Sr. Manager of Digital Marketing professional to join their team. This role is onsite in NYC, 5 days/40 hours a week, 3 – 4 months.

This Senior Manager of Digital Marketing sits within the Rewards Digital Product Team, which is focused on creating engaging digital products and experiences to improve member satisfaction and accelerate revenue growth. Increasing digital audience through powerful acquisition and retention strategies is the client’s top priority.

Responsibilities:
• This position is responsible for digital marketing strategy and execution, with a specific focus on search marketing (both paid and organic) and paid media, programmatic ad buying. The position sits within the digital product development team, to ensure that marketing strategies are informed by - and inform - digital product capabilities. The position also ensures an appropriate brand focus to ensure consistency across digital marketing executions.
• Develop an updated a Reward Product digital marketing strategy which articulates priority channels (paid search, organic search, display, social, referral, etc. etc.) and sets channel-level targets
• Recommend marketing budget allocations to ensure an optimal and efficient marketing mix
• Identify drive-to-digital strategies and related requirements for merchant partners, supported by coalition business case
• Identify key partnerships and capabilities to enable the digital marketing strategy
• Provide support for current in-flight paid media campaigns (in partnership with internal teams and agency teams) by monitoring results and adjusting execution where necessary

What is it like working with Aquent?
I’m glad you asked! Contracting long-term with Aquent gets you access to some pretty cool things, including:
• Subsidized health and dental benefits after your first four weeks of work (averaging at least 20 hrs/wk)
• Access to Fidelity 401(k)
• Access to FSA Program (pre-tax payment toward transportation passes, etc.)
• Direct deposit for your paycheck
• Access to our Talent Rewards Program (we reward for referrals!)
• Access to free online courses via Aquent's Gymnasium, to help you develop your skills: http://gymnasium.aquent.com/ and free online courses via Lynda.com
• Aquent support: your Aquent Agent checks in with you during the course of your contract to make sure you're happy and progressing according to your expectations (we're also there to be looking for new opportunities for you when you're close to wrapping up)

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