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Sr. Digital Strategist

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The Sr. Digital Strategist is responsible for crafting digital strategies that increase brand awareness and engagements which convert users into followers. Working closely with clients and internal teams this role will integrate brand insights across all media, bringing strategies to life in an interactive world. We create holistic cross digital experiences that span the web, social media and mobile that also connect seamlessly with traditional advertising, PR, retail and marketing initiatives. So this person must be an expert in multiple digital channels and their strategic connect-ability. We are looking for someone who is passionate about crafting positioning statements, refining perspectives and evolving presentation decks to help advance conceptual thinking.
Key Responsibilities:

• Conceive, research, present and implement high-level digital strategies and best practices based on our clients’ objectives and target audience
• Spearhead digital strategy initiatives by functioning as the client’s brand representative within the agency
• Respond to the client requests and questions as our subject matter expert
• Build successful relationships and identify new opportunities within existing accounts
• Collaborate with cross-functional teams to seek creative ideas and provide input
• Keep abreast of the latest trends to implement best practices and promote client understanding of emerging technologies and their potential benefit
• Work independently and collaborate with teams to meet project deadlines
• Areas of Experience: Social Media engagement strategy, influencer engagement, advocacy programs, interactive video, digital content strategy, gamification, mobile app strategy, edutainment, augmented reality, connecting the physical world with the digital world.
Experience/Qualifications:

• Bachelor’s Degree; 5+ years of related Agency experience
• A passion for formulating digital solutions; self-starter who thrives on expanding business opportunities and client success
• Full understanding of digital capabilities including; interactive design, creative development, online marketing, development, and analytics
• Exceptional writing and presentation talents
• Excellent client management and interpersonal/communication skills
• Ability to show deep and consistent personal use of social media, mobile apps and other technologies. i.e. You must be connected!
Demonstrate the Genuine Values of the company:

• Honesty, Caring, Self-Improvement, Confidence, Fun, Productivity, and Toughness.
• Show an eagerness to grow and learn more about the business. This includes asking questions, reading, modeling others, and being open and responsive to feedback/areas of improvement.
• Exhibit professionalism and commitment to role, company and creative product.

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