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Sr. Copywriter

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Vitamin T has an EXCITING opportunity with one of our corporate clients in Irving! This is a permanent role and will be contract-to-hire.

Position Summary

The Copywriter is responsible for brainstorming, creating, and transforming business strategy into persuasive copy for everything from print and collateral to broadcast and digital creative.

RESPONSIBILITIES:

Work with art directors to conceive, develop and produce effective multi-channel advertising campaigns.
Write copy for ads, brochures, direct mail, radio, digital banners, emails and other forms of communication.
Write posts and updates for social media channels.
Write press releases advertising new products.
Research the technical features of products and present them as consumer benefits.
Develop unique concepts that are memorable and on strategy.
Work with internal team to determine timelines and budget.
Revise, edit, and proofread content for spelling and grammar errors as needed.
Monitor and optimize advertising campaigns to change effectiveness.
Research competitors and keep abreast of market trends.
Work with designers, illustrators, printers, photographers and production companies to complete the campaign.
All other duties as assigned.

REQUIREMENTS:

Minimum 2 years working with an ad agency or corporate marketing team
Prior agency experience preferred but not required
Samples and/or portfolio required for consideration
Excellent reading comprehension, writing and verbal communication skills
Must be detail-oriented, well organized, and punctual
Working understanding of SEM/SEO best practices
Proficiency in Microsoft Word, Excel, and Outlook
Ability to be a quick problem solver

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