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Sr. Copywriter

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Are you a conversational copywriter that engages your audience and leaves them with a desire to learn more? If so, we are partnering with a client in McLean, VA location to bring an Artificial Intelligence voice to life.

Responsibilities:

·      Work directly and collaboratively with members of the creative team and business partners to develop and produce effective communications.

·      Is self-organized and can manage multiple deadlines on numerous and concurrent jobs.

·      Demonstrates expert knowledge of advertising and marketing trends and translates business intent into creative strategies and executions that market products effectively

·      Demonstrates understanding of intended audience; interprets market research and test results and can use findings to focus targeted marketing messages

·      Facilitates brainstorm sessions; recognizes ideas that should go forward

·      Writes, concise, informative and engaging copy and persuasively communicates creative ideas and rationale

·      Monitors projects to ensure creative intent is not diluted.

·      Web, mobile and social experience a plus.

Portfolio demonstrates a variety of experience with national advertising or marketing campaigns: print and web.

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