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Social Media Strategist

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A groundbreaking new web start-up in the internship space, is looking to hire a Social Media Strategist to join there team. Drastically reinvents and reconstructs the intern application and hiring process to connect the brightest, most talented interns with top companies in hard-to-break-into industries. There social networking site has a fun, sophisticated and innovative vibe, and they are looking for someone who would be similarly described. If your friends wouldn’t describe you that way, stop reading this now.
Our client is looking for a Social Media Strategist, even though we kind of hate that title because what does it really mean, to design and execute social media campaigns to translate our business objectives into socially adept interactions. We have a massive opportunity to ignite social conversation and drive our entire business through online communication. We expect you to blow us away with the idea generation and innovation you can bring to this position.

The ideal candidate is sharp, enthusiastic and is one of those people who when they don’t know something, they teach themselves and figure it out. We are looking for someone with a great personality, who works well with others and who adapts and excels in a fast-paced, changing environment. We are a fun, laid back company where everyone works hard and does the job of five people. We want candidates who crave responsibility. We do not believe in “good enough.” Everything we do can be done better and if you can’t be hard on yourself in this way, you can’t work here. So anyway, to the job.

You will be responsible for the day-to-day execution of campaigns, community listening, outreach and conversation, as well as researching trends. You will be responsible for identifying leaders and influencers and engaging them in brand activities.

The ideal candidate has previous experience and is an expert on all things social media. They have a deep understanding of the necessary tools and platforms needed for a successful campaign. They are creative and inventive and have exceptional writing skills.

Responsibilities:
Social Media campaign design and execution including contests.
Manage the daily presence of 10-15+ twitter accounts for the brand, as well as our Facebook, YouTube and other relevant pages.
Create and manage an editorial calendar to ensure content is approved and released on time.
Build and maintain the Intern Sushi social media community by engaging in conversation and discussions, listening and responding to users and provide necessary feedback and commentary.
Prepare weekly updates and reports for high level management to track growth and success rates of campaigns.
Collaborate with and execute social strategies pitched by our PR firm to compliment PR campaigns.
Mentor, train and provide leadership for individuals and departments – help them understand how to build “social voice” and authentically communicate with community and potential customers.
Keep up to date and inform on new social media trends and adapt accordingly.
Work with management to ensure proper messaging is being executed online.
Research and identify social media best practices.

Required Skills/Knowledge/Experience:

1- 3+ years of relevant work experience.
Relevant experience across key social media sites including, but not limited to, Facebook, Twitter, Pinterest, YouTube, Digg, Flickr, FourSquare, Vimeo, Tumblr, Posterous, etc.
Strong grasp of baseline online marketing and can integrate social media marketing with all: SEO, Web Site Analytics (Google, Omniture, Compete), Web Site Design & UI, Landing Pages, ROI Analysis, PPC Campaigns, Content Development, Domain Research and Selection, Blog Platforms, Technologies and Processes.
Understands and can utilize emerging platforms and social media measurement tools including: Awareness, Radian6, Sprout Social, HootSuite, Seesmic, Tweetdeck, Klout, Peer Index, etc.
Ability to help shape core marketing focus: customer acquisition, leads, revenue generation, branding, engagement, CRM.
Strong knowledge of content development, optimization (Blog, Articles, Tweets, Images, Video) and how to cross promote across social web.
Excellent writing, grammar and copywriting skills. Able to articulate ideas clearly.
Possess a true passion for the social media marketing space.
Bachelor’s degree.

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