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Social Media Engagement Specialist

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I'm hiring a Social Media Engagement Specialist with experience in creating content and engaging fans on social media outlets such as Instagram, Facebook, Pinterest, Wanelo, Polyvore, Twitter. The Social Media Engagement Specialist will oversee and develop creative campaigns designed to promote the brand (FASHION) as well as daily content to engage fans. He/she will have experience in understanding how to engage fans in the various channels and will work with the Social Media Marketing Manager to develop brand-right content for various social media outlets. Brand voice is feminine, fashion foreword, girly, flirty, and on trend! Must have previous experience managing daily social media content for a brand or site.

Responsibilities

Acts as the frontline brand manager by interacting with customers on various social media outlets
Engage in and spark online conversations on various social media outlets
Design, create and execute campaigns for social media outlets
Develop daily content for posting on all designated social media outlets
Researching new blogs and channels for relevance/trend identification
Reporting “chatter” or other online trends in content
Partner with Social Marketing Manager and other departments to ensure proper messaging and relevancy
Ensuring consistency of messages across social channels
Ensuring content meets brand standards and voice

Qualifications

Graphic design experience a must (junior to mid level)
1 – 2 year focus on managing and writing content for social media channels including, but not limited to: Facebook, Instagram, Pinterest, Twitter etc.
Knowledge of layouts, graphic fundamentals, typography & limitations of the web; have the ability to storyboard or translate ideas to team and develop innovative graphic solutions.
A strong working knowledge of design, brand development, interactive commerce and creative process.
Basic skills in Photoshop, Illustrator, and InDesign
Ability to juggle multiple projects and campaigns, across all channels, ensuring everything is on brand
Upbeat and collaborative interpersonal communication skills
Great work ethic and a positive “Can Do” attitude

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