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Social Media Community Manager - AUTOMOTIVE

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We are currently looking for a Social Media Community Manager with a passion for automotive brands. Any experience working across Auto would be a key requirement.

Our client is a high profile creative agency who have proven themselves to be brilliant at helping brands engage audiences through big ideas. With a strong focus on making brands genuinely interesting for their consumers they create campaigns crossing over TV, online, events, promotions, publicity, PR and largely digital and social media.

For one of their clients - a much loved automotive brand - they are looking to hire a Community Manager for the team.
This role will have dual responsibilities of both account and community management and we are looking for a unique individual who can shine in this environment.

Core AM responsibilities
- Manages client expectations and identifies/addresses emerging problems
- Acts as the client’s primary contact (in relation to community management) –
providing strategic advice, updates on results achieved and proactively actions client
requests, emails and phone calls
- Develops and manages social media projects/programmes including formulation,
implementation, evaluation, budgets and timelines.
- Proactively suggests and follows through community management ideas and
activities to boost the account
- Keeps senior managers in the loop with activities relating to each account
- Manages suppliers to ensure they deliver high standard work on time and on budget
- Displays faultless attention to detail and ensures quality control of internal and
external work
- Crosses the Ts and dots the Is on all work – i.e. closes the loop on all activities. Doesn’t
just let activities slip off the agenda because a client hasn’t responded
- Results – concentrates on what will give the best results in the available time

Community and social skills
- Is a highly capable writer, able to generate a range of materials in a range of ‘voices’ to
suit different client requirements and that require minimal editing.
- Has strong knowledge and understanding of social media and industry influencers in
her/his practice area.
- Liaises between the online community and the agency on behalf of our clients.
- Creates content schedules for all client social channels.
- Develops creative, strategic and relevant content for all client social channels.
- Ongoing and timely monitoring, reporting and online reputation management for
clients.
- Develops editorial content on specified projects, ensuring a suitable level of quality
and frequency, and publishing content through various channels such as websites,
Facebook, Twitter etc.
- Creates and adheres to comment response, crisis management and escalation
processes.
- Contributes to program development for all clients.
- Optimises content schedules in an agile manner to ensure learnings are fed back in
real time to maximise value for both clients and communities.
- Online marketing through social networking channels – particularly creating,
scheduling and optimising Facebook ads.
- Builds and maintains a relationship with online bloggers, as relevant to assigned
projects
- Briefs and supervises 3rd party suppliers such as production companies, content
providers etc.
- Liaises internally with the PR teams as well as supplier Project Managers, Producers,
Creative Teams, Designers and Developers as required to fulfil the role.
- Maintains activity reports and monitor campaign effectiveness – using buzz
monitoring tools, Google Analytics, Facebook Insights, Alterian, Radian6 and similar
tools.
- Remains current and up-to-date on the evolving social media landscape – and is
proactive in sharing news and insights with the team.
- Recognises and analyses issues or opportunities for clients in social media – and
reacting to them in collaboration with the team

If you're ready to join a highly successful, motivated and collaborative team & have solid automotive social media experience I'd love to hear from you.
Email your CV and cover letter to Sandra at sbenskin@firebrandtalent.com

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