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Social Media Analyst

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Aquent is the world's largest and most successful boutique staffing firm specializing in the creative and marketing field. We place our Talent in contract engagements ranging from 2 days to 2 years! We offer the industry's best benefits that we subsidize dramatically! Medical, dental and vision benefits are available to you after just 30 days and after 90 days you are free to participate in our 401k plan! We also offer an outstanding referral bonus program where you can earn thousands of dollars just for knowing and referring talented friends!

Aquent's client is a giant in the mobile technology world and has asked for our help identifying a contract SOCIAL MEDIA ANALYST with French & English fluency.

Duration- long term contract
Location- half time in downtown Toronto and half time in Mississauga
Hourly pay rate- DOE
Benefits- full benefits

Our team coordinates social media activity across multiple business units including marketing, customer service and business intelligence. We are a fast-growing and entrepreneurial team developing innovative ways to unlock the value of social media conversations and data across the business.

The successful candidate will report to the Senior Manager of Social Media Strategy & Intelligence, and will be accountable for monitoring and reporting on brand and customer activity across all of our social media communities, developing business plans based on insights derived from social media data and developing custom solutions to address the operational needs of a variety of diverse business functions. The role comes with a high degree of visibility working closely with cross-functional teams, including Marketing, PR, Customer Service and Corporate Security.

This is an excellent opportunity for an individual with broad marketing and analytics experience, strong people skills, strategic thinking skills, and the ability to work in the constantly evolving world of Social Media.

Job Duties/Accountabilities:

Social Listening – Using a variety of tools to monitor the growing volume of conversations about the brand among current (and potential) customers to identify insights, trends, risks and opportunities.
Measuring and Reporting on the performance of social media content and campaigns and the quality of engagement with our customers.
Content Optimization and Tracking – Informing the set-up and tracking the success of large social media campaigns and promotion budgets
"Air Traffic Control" – Managing the prioritization and routing of a growing volume of social media interactions across a growing team of community managers and social care agents.
Social Media Content - collaborate with the social media content and community management team to develop high engagement social media content, ideas and themes that help establish us as a likeable and thought-leading brand in the Social Media space.
Building Team Expertise – Staying informed of the latest developments and best practices of a quickly evolving field to help direct social media strategy.

Critical Qualifications/Competencies:

University degree and/or relevant job experience in Marketing, Business Administration.
Excellent communication skills, both written and verbal (e.g. conference calls and in-person presentations); comfortable in dealing with varied audiences, including senior management.
Strong data analytics skills - mastery of Excel and Social Media Reporting and Analytics tools such as Sysomos or Radian 6 would be an asset.
Experience with setting up and tracking the success of paid social media campaigns on Facebook, Twitter, LinkedIn (and other emerging platforms) and attributing traffic to web properties using Google
Experience with digital marketing analytics systems including Google Analytics, Omniture, etc.
Superior and proven organization and project management skills
Strategic and "big picture" thinking
Self-starter with a strong sense of autonomy and initiative

Preferred Qualifications/Competencies:

Knowledge and interest in the Telecommunications industry, mobile technology, etc
Customer Service Experience
Bilingual (French / English) is an asset
Comfortable working in a virtual team environment

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