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Social Engagement Analyst (Community Mgr)

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As an Engagement Analyst, you are responsible for creating and growing social communities. You pride yourself on staying current with the latest social media trends and developments. You’re both creative AND strategic. You will report to an Engagement Lead and support multiple activities such as monitoring, listening, creating editorial content calendars, initiating discussions, connecting with influencers, analyzing social activities and generating reports.

Responsibilities:
• Plan and create an editorial content calendar for social (supporting role)
• Conceptualize, execute and refine social media strategies, including engaging content calendars and ideas for fan base growth, fan engagement, contests and promotions.
• Support day-to-day community management activities on social media platforms, including Facebook, Twitter, YouTube, Pinterest, Instagram, etc.
• Provide continuous reporting and insights of all social media activities (supporting role)
• Directly interact with fans and followers, managing promotions and contests; monitor and report on fan behavior and interest trends
• Collaborate with Creative team in order to infuse strategy into the creative or conceptual outcome.
• Becomes a brand advocate and expert for relevant clients

Experience Guidelines:
• Bachelor’s degree (in progress)
• Knowledgeable of current and emerging social channels
• Strong verbal and editorial writing skills
• Knowledge and passion for the latest trends and platforms across the social media landscape
• Basic understanding of Social/Digital listening tools, approaches to measurement/metrics, reporting, etc.
• Exceptional attention-to-detail
• Curious and hungry to learn

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