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Shopper Marketing Planner

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Aquent has an immediate contract opportunity for a Marketing Shopper Planner with a Fortune 500 company in Mason, OH. This is a six month contract opportunity. The ideal candidate will create and execute customer-centric, local-level marketing and event programs in partnership with our brand teams, sales teams, and retailers. Our client is looking for a candidate to lead account-specific shopper marketing planning including campaign/creative briefs and project execution. It requires considerable interaction with customers as well as internal sales teams and agencies.
• Work closely with the sales organization to understand their business needs and how customers work
• Represent shopper marketing plans and performance to key customers
• Gain a deeper understanding of ISM and the business dynamics of shopper marketing
• Build influence across multiple stakeholders both across and up the organization

RESPONSIBILITIES
• Lead cross-functional shopper marketing program planning and execution for key market mover(s)
• Develop shopper marketing plans and presentations
• Oversee creative briefs, timelines, budgets, etc. in support of shopper campaigns
• Conduct data/event analysis on key marketing programs
• Attend customer meetings and foster strong working relationships with key marketing and merchandising leaders
• Manage day to day agency relationships and project flow
• Maintain account level shopper marketing budget and approve invoices
• Act as key Operating Unit point for customer marketing support

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