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Senior Writer with Published Writing Experience!

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Company seeks Senior Writer who leads, develops, and oversees operations of an editorial team by enhancing the messaging and delivery of all marketing communications vehicles. The Senior Writer will pursue content/delivery options for new social media opportunities including podcasts, Webcasts & video. The Senior Writer will also in reinforce the overall vision and priorities for content across all company communication vehicles from web sites to brochures to presentations ultimately impacting revenue generation and corporate branding.

Duties will include:
- Oversee content development for brochures, packets, advertisements, email campaigns, newsletters, magazines, landing pages and other marketing channels.
- Develop content repository of approved key messaging that can be repurposed across channels.
- Oversee planning, implementation and maintenance of content for the company’s Web sites, including management of editorial calendars, routine content updates and enhancements and major site content development projects.
- Provide strategic direction in creating media-rich content that addresses a variety of target audiences, including current travel nurses and hospital clients, potential travelers and prospective clients.
- Carry out strategic evaluation of company’s content requests to define goals, refine project plans and set specific deliverables & timelines and oversee content team’s development of content.
- Identify opportunities for syndication of content and partnerships on other sites or across other channels.
- Responsible for ensuring consistency in style, tone, and quality of the organization's editorial/marketing content.
- Write, enhance and assist in the approval of content developed for these channels or other client or corporate needs

Resource Leadership
- Implement improved resource/process planning, workflow and project tracking procedures and tools
- Translate marketing communication goals into specific and measurable editorial, content and social media projects and initiatives
- Manage overtime and team expenses
- Manage small 3rd party contractor projects

Project Management
- Lead multiple large-sized projects concurrently.
- Lead life cycle of projects for large-scale initiatives across multiple departments including needs analysis, design, testing, implementation and ongoing evaluation.
- Sponsor large projects within department.
- Understand the needs of the business and work closely with senior management, business owners, brand managers and other stakeholders.
- Can successfully prioritize competing needs, keeping an eye on strategic goals.
- Consult and communicate with all levels of the organization.

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