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Senior Web Producer

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Our high profile electronic company is seeking a Sr. Web Producer responsible for operating and maintaining key digital entertainment brands through web interfaces (PC Browser and Mobile platforms).

This role is focused on managing the product definition and ongoing day to day operation of leading edge global eCommerce and digital entertainment brands. This role will have authority to guide the product requirements process and establish a development and editorial roadmap, based on collaboration with the business units, brand management, marketing, technology, and the rest of the company leadership team.

Responsibilities:

Collection and documentation of operating business/marketing requirements from global SNEI executive stakeholders including VPs of Global Marketing, Operations, Finance, Technology.
Collection and documentation of all change requests coming from Company partners and regional office operating teams.
Management of consumer trend and web analytics team, deciphering and communicating the impact of these trends on documented business goals.
Strategically develop, manage and execute within site ops budget and deliver positive ROI.
Ownership and effective negotiation of change request process, including all necessary functional reviews with web engineering team to assess feasibility and release timelines.
Ownership of all pertinent Creative Briefs, Functional Requirement Briefs and any other documents as means of defining scope for web design and engineering team members.
Ownership and management of region localization process (vendor support where appropriate).
Ownership of web product roadmaps and project planning (goals, budget, schedule, and scope).
Assisting Director of Product Development and VP of Marketing in preparation of correspondence, reports, forms, and presentations related to operation and management of web products.
Leadership on SEO (Search Engine Optimization) standards and practices.
Management of consumer email and affiliate marketing programs.
Coordination and negotiation with all regional Legal Affairs teams and Company accessibility groups.

Qualifications:

Minimum 10 years of interactive product management experience with digital entertainment brand
Minimum 5 years experience with top tier SEO, email marketing and/or link share programs
Demonstrated leadership and management of web/ecommerce or digital entertainment products in multiple regions requiring localized support and maintenance
Demonstrated web development (SCRUM preferred), or design (UX) management experience
Proficiency with Project Management methodologies, software tools (Example: Visio, MS Project)
BS/BA from accredited university, Business/Marketing degree or MBA preferred

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