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Senior Site Merchandiser (Web Producer) - 330856

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The US Merchandising team is looking for an experienced Senior Merchandiser to manage, execute, optimize and aid in the strategy development for site sale events and promotions. The primary goal of this role is to develop and manage promotions and initiatives that will deliver on key financial metrics, as well as help delight customers while addressing the needs of advertising sponsors and key suppliers.

In this role, you will work with destination merchandising, supplier management and media sales teams to identify, plan and deliver promotions that will leverage the breadth of clients travel inventory to present relevant deals to customers. You will also be tasked with driving continuous improvements in shopper conversion through experimentation, consumer-facing tool development, A/B and multivariate testing and in-depth analysis. This will require you to become an expert in all of the clients merchandising, ad serving/targeting and reporting tools and develop strong relationships with creative and web production teams. If the idea of starting each day by reviewing yesterday’s promotions results and initiating changes on the site to optimize sales delights you, then this may be your next great opportunity.

The US Merchandising team is responsible for the creation, planning, management, and execution of site promotions & strategy, as well as site placement optimization. This position reports to the Manager, Merchandising as an individual contributor role.

Responsibilities:
•Responsible for leading the site merchandising and promotional strategies and implementation for specific sale events. This role will manage all implementation aspects internally, as well coordinate projects with destination management, supplier management and media sales teams.
•Determine and optimize mix of promotions across site placements by analyzing and reporting on key performance metrics.
•Drive promotional merchandising by working with marketing channel leads. These activities include: selecting deals and offers to merchandise, optimizing ongoing ad placements and managing approvals and timelines.
•Work with the supplier management team to support supplier contracts and merchandising opportunities, as well as proactively source inventory to meet consumer demand.
•Work with the media sales team to maximize sponsor revenue for key promotions, optimize performance of live campaigns and provide direction and implementation for upcoming campaigns.
•Review and analyze promotional results and make recommendations and execution plans for future promotions based on these results.
•Manage all tactical details related to promotions (develop all needed terms and conditions, manage copy/design requests and implementation of placements and overall analysis of the promotion).

Qualifications:
•Dedication to continuously improving the customer experience through relevant and valuable promotions
•Strong analytical mindset with a passion for data and solving problems through data-driven insights
•Extraordinary attention to detail & experience in improving efficiency in processes
•Exceptional prioritization and project management skills
•Excellent communication & collaboration skills that engender trust and inspire action

Work Experience and Education Guidelines:

•Bachelors Degree or equivalent experience.
•3-5 years min. relevant professional experience
•2-4 years of highly relevant online merchandising or marketing experience managing online campaigns
•Strong knowledge of Excel with experience in pivot tables, as well as math, lookup, logic, and statistical functions.
•Experience utilizing Business Objects and Adobe Omniture SiteCatalyst reporting or similar analytical tools.
•Expertise utilizing Doubleclick Enterprise or similar ad serving/targeting tools.

Key Competencies:

•Initiative: tackles problems and takes independent action, seeks out new responsibilities, acts on opportunities, generates new ideas, practices self-development.
•Personal Effectiveness: produces outstanding results both professionally and personally by being proactive and committed. Continually focuses on achieving positive results contributing clients business success.
•Productivity: manages a high workload, prioritizes tasks, develops good work procedures, manages time well, handles information flow and spends majority of time and resources on high priority items.
•Problem Solving: accurately analyzes complex issues, seeks input from relevant stakeholders, makes timely decisions, identifies and mitigates root causes and hidden problem. Adapts decision-making style to the situation. Looks beyond the obvious and does not stop at the first answer.
•Flexibility: adapts to change, is open to new ideas, takes on new responsibilities, handles pressure, adjusts plans to changing needs.
•Organizational Effectiveness: anticipates where progress blockers are and plans approach accordingly. During change, explains the rationale, candidly answers questions, listens empathetically to concerns. Understands higher management’s perspective, values, and decision drivers.
•Communication: influence others through persuasive verbal communication. Effectively facilitates meetings, even those among contentious groups. Can communicate an unpopular decision professionally. Encourages team members to share opinions candidly, whether positive or negative.

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