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Senior Content Strategist

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Our client is a leader in the content marketing arena with clients including a number of Australia’s biggest brands in the financial services and telco categories, and they are looking for a genuine leader who can build on the great work currently being delivered and bring passion, experience and a high level of strategic and creative thinking to the agency.

You will be joining a fresh, fast growing agency that celebrates and rewards personal achievement as much as a positive attitude. You will be a true team player that enjoys a collaborative approach both internally and externally.

We are looking for someone with an entrepreneurial spirit and passion for problem solving, who rises to a challenge and employs a great work ethic. You will need to be comfortable leading both the thinking, and the client conversation. And you’ll need flexible, and willing to jump in and wear a few different hats.

Reporting to the Head of Strategy you will be supported in your professional development, and will enjoy working in a fast paced, spirited and friendly environment with a team that values a work life balance.

The Role
• Lead the development of smart, creative, impactful digital, content marketing and social media strategies for clients in Sydney
• Take client briefs and transform them into actionable strategies and digital solutions
• Play an active role alongside the Head of Strategy, leading the strategy for new business pitches
• Exercise strategic and creative leadership providing mentoring, guidance, support and best practice thinking to the broader team
• Develop, write and persuasively present digital and content strategies and ideas to clients
• Steer the thinking behind content creation with a focus on video
• Develop amplification and distribution plans that maximise content performance with a focus on social and SEO/SEM

Core competencies/experience
• 6+ years solid experience in digital strategy in an agency environment
• Experience in content marketing and social strategy
• Experience working on major brands (ideally in both B2B and B2C)
• Understanding how to transform a client brief into an actionable strategy and digital and/or content solution that solves a business problem and delivers a measurable outcome
• Understanding of all aspects of content mix including video, and a good working understanding of SEO and social media
• Knowledge of key digital tools e.g Radian 6/social listening/publishing tools, Google Trends, Google Analytics etc
• Excellent writing skills

Offering a competitive salary, a motivated/collaborative team culture and on site tech facilities that will allow you to bring great ideas to life, this role is available early January for the right star.

Please send your CV and a brief cover letter to Sandra Benskin sbenskin@firebrandtalent.com

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