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Senior Associate, Marketing Strategy & Analysis

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Vitamin T is currently in search of a Senior Associate, Marketing Strategy & Analysis for our client in Detroit. This is a long term opportunity!

Main duties and responsibilities: The Senior Associate Marketing Analytics provides analysis that informs and improves the effectiveness of the planning, execution and optimization of marketing strategy. You will tie the optimization metrics to the strategic intent of campaigns and the underlying business objectives. Main duties and responsibilities: • Provide meaningful insights and interpretation of data, with actionable recommendations • Conduct customer analysis to gain marketing business insights • Track key marketing metrics and benchmarks • Develop and create key reporting approaches • Work with marketing analysts to analyze primary and secondary data to develop data-driven marketing strategies for different target groups of consumers • Provide key support to analyst team in many aspects of online marketing campaigns, including campaign analysis and optimizations • Analyze the competitive environment and industry trends to determine opportunities for research activities • Manage online campaign tracking for banner ads, email marketing campaigns and search engine marketing • Work closely with internal teams to develop pre-project measurement plans and post-mortem project analysis in order to develop specific and actionable recommendations

Requirements: Other Requirements: • Self-motivated, team players looking to further their career in the field of statistical and marketing analysis • Ability to present complex scenarios to clients in person and over the phone • This position relies heavily on strong organizational and communications skills • Strong time management experience • Ability to work under pressure of deadlines • Proficient in Excel and PowerPoint • Expertise with Online Advertising Reporting Tools such as Dart, PointRoll, DoubleClick, Omniture

How to apply:
+ Click apply at the bottom of this page
+ Email a resume to Brandon at barchambault@vitamintalent.com (be sure to include your portfolio, a link to them, or samples of your work, if applicable)
+ Treat yourself. You've just applied for one of the most awesome opportunities you've ever seen!

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